Exam 3: Planning a Successful Web Site: Part I

Visitors always enter a website from its home page.

Although it is tempting to load up on content, you should base your choice of elements on how effectively they will contribute to your website's message.

A(n) _______ is data or information presented visually, such as in a chart or pyramid, or to show a sequence of events.

Many visitors delight in splash pages, and they are used increasingly in today's web design world.

The ____________________ is the primary page for the entire website.

A(n) ____________________ is a file that stores data, such as a store's inventory or a library's card catalog, so that the contents are searchable and easily updated.

The rights to ___________________ materials belong to the public at large.

Critical Thinking Questions Case 3-1 You are a professional web designer and have volunteered your services to help a local charitable organization create a website. During the second meeting with the organization's director, she asks for help in defining just who will visit the new website and why they might choose to do so. You suggest that she _______.

Many websites have multiple ____________________ audiences.

A website always has one target audience.

Content that furthers a website's purpose adds _______.

Websites rarely use a combination of the three primary website structures.

Which of the following home page content elements quickly answers visitors' Who? questions?

Critical Thinking Questions Case 3-1 You are a professional web designer and have volunteered your services to help a local charitable organization create a website. Today is your first meeting with the organization's director. She begins the meeting by asking how to get started with such a large undertaking. You suggest that she begin by _______.

Explain a flowchart, and discuss how to create one.

Which of the following website structures is appropriate when necessary to ensure that steps will not be missed or performed out of sequence?

Overall, ____________________ content will be relevant, informative, and timely; accurate and of high quality; and usable.

In general, you should create original content elements prepared specifically for the web over existing content elements designed for another medium, such as print. _________________________

A user summary identifies potential website visitors by defining who they are and why they are likely to visit your website.

Formalize a structure plan using a text outline, storyboard, or flowchart.