Exam 3: Strategy and Information Systems

The primary activity of sales and marketing is the collection, storage, and physical distribution of the products to the buyers.

Synapz, a manufacturer of office automation products, recently received a patent for an advanced therapeutic ergonomics technology.By doing this, Synapz has ________.

July Networks provides digital television services across the country.They have a cutting-edge technology that provides high-resolution visuals.Customers are required to pay an up-front fee to cover the first two years of the subscription, when registering with July Networks.By doing this, which competitive strategy is July Networks implementing?

A group of manufacturing organizations purchases raw materials collectively to obtain better deals.This is an example of obtaining competitive advantage by ________.

According to Porter's model of business activities, interactions across value activities are called ________.

What is a business process? How do you determine the cost and margin of a business process?

Organizations can lock in suppliers by making it difficult to switch to another organization or by ________.

RedDart is a premium freight provider in the United States.The company offers premium shipment services to its customers.The company ships faster than its competitors and uses tamperproof containers to ship its products.RedDart distinguishes itself from competitors by ________.

Bargaining power of customers is likely to be the highest for markets involving ________.

The difference between the value that an activity generates and the cost of the activity is called revenue.

Operations refer to transforming inputs into the final product.

List the primary activities in a generic value chain.

The central idea of business process design is that organizations should automate or improve their existing functional systems.

Locking in customers by making it difficult or expensive for customers to move to another product is called establishing high ________.

A furniture manufacturer delivers products to its customers' houses.This is an example of inbound logistics.

The sales process involves sales and marketing as well as outbound logistics activities.

A furniture dealer offering a wide variety of designs to premium customers alone is following an industry-wide cost leadership strategy.

Describe the challenges that an organization will face when changing business processes.

Which of the following is a support activity in the value chain?

An organization wants to achieve competitive advantage through process implementations.Which of the following actions would help them do that?