Question 1

When the California Public Employees' Retirement System (CalPERS) capped retirees' payment for hip replacement at a set amount, it was displaying the use of coercive power.

Accepted Answer

A) True 
 B)False

Question 2

Value-based reimbursement is based on what source of power?

Accepted Answer

A)  Reward 
B)  Coercive 
C)  Referent 
D)  Economic 
A)  Reward 
B)  Coercive 
C)  Referent 
D)  Economic

Question 3

The more extensive the market coverage held by a retailer, the more likely this middleman is the channel commander.

Accepted Answer

A) True 
 B)False

Question 4

As transparency has increasingly been a factor in health care, which aspects of a true retail market has it impacted?

Accepted Answer

A)  Alignment of supply and demand. 
B)  Engaged and informed consumers. 
C)  Supply is restructured from the present supply. 
D)  Both the alignment of supply and demand and engaged and informed consumers. 
A)  Alignment of supply and demand. 
B)  Engaged and informed consumers. 
C)  Supply is restructured from the present supply. 
D)  Both the alignment of supply and demand and engaged and informed consumers.

Question 5

Many urgent care clinics are now adding specialty clinics within their facilities. This demonstrates the underlying principle of forward integration.

Accepted Answer

A) True 
 B)False

Question 6

The channel commander is the largest member in the channel.

Accepted Answer

A) True 
 B)False

Question 7

The decision of the goods and services as well as the distribution and communication component an organization bundles is the retail mix.

Accepted Answer

A) True 
 B)False

Question 8

With a corporate vertical marketing system, production and distribution of a product are combined under one entity.

Accepted Answer

A) True 
 B)False

Question 9

Which of the following is not a source of power?

Accepted Answer

A)  Coercive 
B)  Reward 
C)  Expertise 
D)  Relative 
A)  Coercive 
B)  Reward 
C)  Expertise 
D)  Relative

Question 10

The disintermediation paradigm involves the:

Accepted Answer

A)  elimination of the middleman in the channel. 
B)  reduction of conflict in the channel. 
C)  separation of the horizontal distribution of competing entities. 
D)  mediation of goal conflict by multiple levels of channel members. 
A)  elimination of the middleman in the channel. 
B)  reduction of conflict in the channel. 
C)  separation of the horizontal distribution of competing entities. 
D)  mediation of goal conflict by multiple levels of channel members.

When the California Public Employees' Retirement System (CalPERS) capped retirees' payment for hip replacement at a set amount, it was displaying the use of coercive power.

Value-based reimbursement is based on what source of power?

The more extensive the market coverage held by a retailer, the more likely this middleman is the channel commander.

As transparency has increasingly been a factor in health care, which aspects of a true retail market has it impacted?

Many urgent care clinics are now adding specialty clinics within their facilities. This demonstrates the underlying principle of forward integration.

The channel commander is the largest member in the channel.

The decision of the goods and services as well as the distribution and communication component an organization bundles is the retail mix.

With a corporate vertical marketing system, production and distribution of a product are combined under one entity.

Which of the following is not a source of power?

The disintermediation paradigm involves the:

The Meaning of Marketing

Marketing Strategy

The Environment of Marketing Strategy

Buyer Behavior

Marketing Research

Market Segmentation

Developing Customer Loyalty

Marketing in the Digital Age

Product Strategy

Prices

Promotion

Advertising

Sales and Sales Management

Controlling and Monitoring

Ethical Considerations in Marketing

Filters

Exam 11: Distribution

When the California Public Employees' Retirement System (CalPERS) capped retirees' payment for hip replacement at a set amount, it was displaying the use of coercive power.

Value-based reimbursement is based on what source of power?

The more extensive the market coverage held by a retailer, the more likely this middleman is the channel commander.

As transparency has increasingly been a factor in health care, which aspects of a true retail market has it impacted?

Many urgent care clinics are now adding specialty clinics within their facilities. This demonstrates the underlying principle of forward integration.

The channel commander is the largest member in the channel.

The decision of the goods and services as well as the distribution and communication component an organization bundles is the retail mix.

With a corporate vertical marketing system, production and distribution of a product are combined under one entity.

Which of the following is not a source of power?

The disintermediation paradigm involves the:

The Meaning of Marketing

Marketing Strategy

The Environment of Marketing Strategy

Buyer Behavior

Marketing Research

Market Segmentation

Developing Customer Loyalty

Marketing in the Digital Age

Product Strategy

Prices

Promotion

Advertising

Sales and Sales Management

Controlling and Monitoring

Ethical Considerations in Marketing

Filters