Question 1

What kind of question is the following: "Do you ever drink beer?
Yes (Go to question 15) No (Go to question 20)"?

Accepted Answer

A)  funnel question 
B)  inverted funnel question 
C)  filter question 
D)  contingency question 
A)  funnel question 
B)  inverted funnel question 
C)  filter question 
D)  contingency question

Question 2

The sample of persons used in field pretesting should be as heterogeneous as the target population.

Accepted Answer

A) True 
 B)False

Question 3

The "social desirability effect" refers to

Accepted Answer

A)  respondents' tendency to give answers that project a positive self-image. 
B)  true class differences in happiness and mental health. 
C)  the tendency to agree with a statement regardless of its content. 
D)  higher response rates obtained by pleasant than unpleasant interviewers. 
A)  respondents' tendency to give answers that project a positive self-image. 
B)  true class differences in happiness and mental health. 
C)  the tendency to agree with a statement regardless of its content. 
D)  higher response rates obtained by pleasant than unpleasant interviewers.

Question 4

Which of the following questions should be placed toward the end of a questionnaire or interview in a survey study of campus alcohol use?

Accepted Answer

A)  Do you ever drink alone? 
B)  What is your year in school? 
C)  Would your father approve of your present drinking habits? 
D)  When did you have your first drink of beer or wine? 
E)  How often do you have a beer, liquor, or wine? 
A)  Do you ever drink alone? 
B)  What is your year in school? 
C)  Would your father approve of your present drinking habits? 
D)  When did you have your first drink of beer or wine? 
E)  How often do you have a beer, liquor, or wine?

Question 5

Slight changes in question wording can produce great differences in responses.

Accepted Answer

A) True 
 B)False

Question 6

In deciphering their proper role in a survey interview, respondents may rely on the implied principles of ordinary conversation.

Accepted Answer

A) True 
 B)False

Question 7

Compared with open-ended questions, closed-ended questions

Accepted Answer

A)  are easier to develop. 
B)  require less prior knowledge of respondents. 
C)  require less effort from respondents and interviewers. 
D)  are more difficult to code and analyze. 
A)  are easier to develop. 
B)  require less prior knowledge of respondents. 
C)  require less effort from respondents and interviewers. 
D)  are more difficult to code and analyze.

What kind of question is the following: "Do you ever drink beer? Yes (Go to question 15) No (Go to question 20)"?

The sample of persons used in field pretesting should be as heterogeneous as the target population.

The "social desirability effect" refers to

Which of the following questions should be placed toward the end of a questionnaire or interview in a survey study of campus alcohol use?

Slight changes in question wording can produce great differences in responses.

In deciphering their proper role in a survey interview, respondents may rely on the implied principles of ordinary conversation.

Compared with open-ended questions, closed-ended questions

Introduction

The Nature of Science

Research Ethics

Elements of Research Design

Measurement

Sampling

Experimentation

Experimental Designs

Survey Research

Field Research

Research Using Available Data

Multiple Methods

Data Processing and Elementary Data Analysis

Multivariate Analysis

Writing Research Reports

Filters

Exam 10: Survey Instrumentation

What kind of question is the following: "Do you ever drink beer? Yes (Go to question 15) No (Go to question 20)"?

The sample of persons used in field pretesting should be as heterogeneous as the target population.

The "social desirability effect" refers to

Which of the following questions should be placed toward the end of a questionnaire or interview in a survey study of campus alcohol use?

Slight changes in question wording can produce great differences in responses.

In deciphering their proper role in a survey interview, respondents may rely on the implied principles of ordinary conversation.

Compared with open-ended questions, closed-ended questions

Introduction

The Nature of Science

Research Ethics

Elements of Research Design

Measurement

Sampling

Experimentation

Experimental Designs

Survey Research

Field Research

Research Using Available Data

Multiple Methods

Data Processing and Elementary Data Analysis

Multivariate Analysis

Writing Research Reports

Filters