Exam 14: Speaking to Inform and Persuade

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Another technique for effective informative speaking is to employ _______, which involves using precise wording and avoiding jargon.

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Alan is a fifth-grade teacher. He is teaching his students about photosynthesis. He begins by reminding them that plants need sunlight to grow. Later, he continues by describing how plants are able to synthesize food directly from carbon dioxide and water using energy from light. What best characterizes the way that he is making it easy for his students to listen?

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What is the main objective of a persuasive speech?

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To move the audience to a specific, attainable attitude or behavior.

Which kind of logical error overlooks the fact that, generally speaking, widespread acceptance of an idea does not guarantee its validity?

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Cameron is giving a speech about the dangers of gluten. Cameron begins, "Gluten is added to almost all the food we eat. Why does that matter? People all over the world are having adverse reactions to it and don't even know it's in the food they eat. I have a friend who breaks out in hives every time he eats rice. He had no clue that gluten was in it! There is also a large anti-gluten movement. There are 15,000 people who have suffered from the effects of gluten and the movement is growing! Let's join that movement! If we remove unnecessary gluten from our food products, the majority of us can live healthier lives, unaffected by this byproduct." How does Cameron describe the solution?

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A persuasive speech is designed to change behavior and/or

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Cameron is giving a speech about the dangers of gluten. Cameron begins, "Gluten is added to almost all the food we eat. Why does that matter? People all over the world are having adverse reactions to it and don't even know it's in the food they eat. I have a friend who breaks out in hives every time he eats rice. He had no clue that gluten was in it! There is also a large anti-gluten movement. There are 15,000 people who have suffered from the effects of gluten and the movement is growing! Let's join that movement! If we remove unnecessary gluten from our food products, the majority of us can live healthier lives, unaffected by this byproduct." What is the argumentum ad populum fallacy in this description?

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Statements explaining why your claims are true, along with evidence that backs up those claims are called

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Humans are more likely to understand information that is stated more than once. This is a useful way to stress important points in your speech through

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Dana is persuasive because, above all, she appeals to her audience's sense of reason. What type of appeal does this illustrate?

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Which statement best describes the Toulmin model of logical argument?

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Margret is speaking about the graphics program Adobe Photoshop, which many in her audience have never used. She begins by speaking about how to open an image in the program. This is a one-step process. As she continues, she speaks about how to use several tools to combine images seamlessly. What best characterizes the way that she is making it easy for her audience to listen?

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Cameron is giving a speech about the dangers of gluten. Cameron begins, "Gluten is added to almost all the food we eat. Why does that matter? People all over the world are having adverse reactions to it and don't even know it's in the food they eat. I have a friend who breaks out in hives every time he eats rice. He had no clue that gluten was in it! There is also a large anti-gluten movement. There are 15,000 people who have suffered from the effects of gluten and the movement is growing! Let's join that movement! If we remove unnecessary gluten from our food products, the majority of us can live healthier lives, unaffected by this byproduct." How does Cameron describe the problem?

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Words or phrases that emphasize the importance of what you are about to say are referred to as a(n)

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The believability of a speaker is called _______ and is a perception in the minds of the audience.

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When people are (understandably) wary about the idea of any form of persuasive speaking, which fact about this type of speech would it help them to bear in mind above all?

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What are the two major types of speeches discussed in the chapter?

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In a speech to convince, rather than a speech to actuate, which two organizational components should you concentrate on?

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A _______ is an error in logic.

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A _______ is a statement that justifies the use of evidence for a particular claim.

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