Exam 7: Social Media
Exam 1: Know Your Audience51 Questions
Exam 2: Being Accurate, Relying on the Facts49 Questions
Exam 3: Grammar, Style and Language Basics47 Questions
Exam 4: Basic Media Writing49 Questions
Exam 5: Interviewing47 Questions
Exam 6: Writing for Websites and Blogs43 Questions
Exam 7: Social Media56 Questions
Exam 8: Law and Ethics in Media Writing49 Questions
Exam 9: Reporting: The Basics and Beyond51 Questions
Exam 10: Writing for Traditional Print News Products50 Questions
Exam 11: Writing for Broadcast50 Questions
Exam 12: Public Relations50 Questions
Exam 13: Advertising49 Questions
Exam 14: Marketing50 Questions
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The ubiquity of social media is ______.
Free
(Multiple Choice)
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(46)
Correct Answer:
B
Selective engagement means readers "follow" certain Twitter or Instagram accounts to get information from specific individuals.
Free
(True/False)
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(31)
Correct Answer:
True
The ubiquity of social media is tied directly to the rise in portable digital devices that are always connected to the Internet.
(True/False)
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______ offers a more formal setting with a stronger interest in business-based connections.
(Multiple Choice)
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______ is a tool that allows journalists to select from various social media feeds and add their own information to tell a story.
(Multiple Choice)
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The trick to finding the right mix of timely and engaging content is to watch your analytics.
(True/False)
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(34)
Facebook often serves as a social media hub for Twitter posts, Instagram images, and live videos.
(True/False)
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______ began as an outgrowth of short message services (SMS), in which users could send basic text messages to one another via mobile devices.
(Multiple Choice)
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One of the drawbacks of ______ is the quick use of thumb-based keyboards occasionally leads to spelling problems.
(Multiple Choice)
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______ provide you with an option to meet people with similar interests and showcase your skills and products.
(Multiple Choice)
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Social media is valuable because it can be accessed on all devices.
(True/False)
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______ refers to the idea that something can spread quickly within a population from a variety of sources.
(Multiple Choice)
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Twitter can be a difficult platform to master, but it is worth the time, given the large audience that uses it and the way in which viral sharing can dramatically increase your visibility across multiple publics.
(True/False)
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(43)
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