Exam 10: Communication and New Media

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The characteristic of ______ means that new media have the capability to adapt to new, different, or changing requirements.

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Summarize how the control changed from few to many during the New Media Age.

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During the Electronic Age, only a few corporations or communication organizations had control over what was broadcasted. During the New Media Age, interactive media allow us to be in control of what the media say, when they say it, and how we access it. Instead, you are continually downloading, uploading, updating, networking, sharing, and searching for the information you need and want.

Which term is synonymous with the New Media Tradition?

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Jake is watching a YouTube video a friend posted on his Facebook page while chatting on Facebook with his friend about the video. Jake's actions demonstrate which aspect of new media?

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______ is the cyberspace equivalent of familiar physical space.

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New media are mutually active and allow users to probe, question, and constantly find information. What are four interactive technologies beyond the Internet?

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The democratizing power of new media refers to increased ability to both send and receive messages.

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New media theory is important because it helps to understand the impact of technology on human relationships.

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The New Media Tradition was named for the multifunctionality of many new media devices.

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Keep in mind when creating your resume that a potential employer may ______ a job applicant whose contact information includes an e-mail address such as gothgirl666@gmail.com.

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Describe how new media provides a space for public self-presentation.

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New media, unlike broadcast media, are fixed and rarely change.

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Your identity is now fixed and based on tradition.

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Which statement is true regarding peripheral information?

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New media involves many speaking to many.

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The development of secondary orality was responsible for the expansion of literacy.

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Describe the development of the First Media Age as well as the evolution of the Second Media Age.

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What factor distinguishes primary orality from secondary orality?

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Travis decides he is going to create a blog site on Blogger.com. He is able to build his blog in four steps and personalize the title, username, profile, and colors. Travis is excited to include his individual uniqueness and, at the same time, have a presence in a ______.

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When Ella and John talk to each other on Skype, they are speaking face to face and using ______ technology to communicate.

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