Exam 8: Addressing Concerns and Earning Commitment

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The first step in the LAARC method for handling resistance is to ___________.

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A buyer expressing concern about the product's ability to function properly is raising which type of objection?

(Multiple Choice)
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What should the salesperson do once he/she has answered all the buyer's questions and has resolved resistance issues that have come up during the presentation?

(Multiple Choice)
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Initially, if a salesperson fails to earn the buyer's commitment, he/she should first?

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LAARC is a tool for helping salespeople ____.

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"Let's make a list of the pros and cons associated with purchasing my product" is an example of which type of technique to earn commitment?

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Buyers may express resistance before ever talking with the salesperson about solutions and price.

(True/False)
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"Your company is too small to meet my needs" is an example of a(n) ______________ objection.

(Short Answer)
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Using the Direct Denial method for handling resistance is risky because it may anger the buyer.

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"How do I know you'll meet our delivery requirements?" is an example of a service objection.

(True/False)
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In order to effectively respond to objections, salespeople must be good listeners.

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When attempting to understand the objection the buyer is trying to express, the salesperson should:

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A rather harsh response that the prospect is wrong, reflects the ____________ ____________ method of handling objections.

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Ethan has a testimonial from a highly respected customer that counters the rumor Ethan's company doesn't have a strong research and development department. With which of the following types of objection handling methods is Ethan most likely to use the testimonial?

(Multiple Choice)
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If unable to successfully overcome buyer resistance, the salesperson should:

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When presenting solutions, Chris (a salesperson) often has to handle buyer resistance. Chris should think of buyer resistance as a(n) ___________ event.

(Multiple Choice)
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"How quickly can you deliver the product" is an example of a trial commitment.

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The Direct Denial method is probably the safest objection handling method.

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_____________ objection is resistance to a product based on the price of the product being too high for the buyer.

(Short Answer)
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____________ ____________ refers to favorable statements a buyer makes during a sales presentation that signal buyer commitment.

(Short Answer)
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