Question 1

Replies to a questionnaire may be affected if a neutral point is used in a scale.

Accepted Answer

A) True 
 B)False

Question 2

A questionnaire completed by the respondent without the researcher present is called a ________ questionnaire.

Accepted Answer

A)  Self-administered 
B)  Telephone 
C)  Structured 
D)  Mediated 
A)  Self-administered 
B)  Telephone 
C)  Structured 
D)  Mediated

Question 3

Which of the following is NOT a type of validity relevant to questionnaire design?

Accepted Answer

A)  Descriptive 
B)  Content 
C)  Construct 
D)  Criterion-related 
A)  Descriptive 
B)  Content 
C)  Construct 
D)  Criterion-related

Question 4

Which of the following is NOT a type of closed question?

Accepted Answer

A)  Category 
B)  Ranking 
C)  Follow-up 
D)  Rating 
A)  Category 
B)  Ranking 
C)  Follow-up 
D)  Rating

Question 5

It is never appropriate to adopt questions from another researcher's questionnaire, only adapt them.

Accepted Answer

A) True 
 B)False

Question 6

What is a 'check' question on a questionnaire?

Accepted Answer

A)  One where the respondent must tick or cross a box 
B)  A question whose answer is readable by optical mark software 
C)  A differently phrased version of a previous question 
D)  One that requests demographic information from a respondent 
A)  One where the respondent must tick or cross a box 
B)  A question whose answer is readable by optical mark software 
C)  A differently phrased version of a previous question 
D)  One that requests demographic information from a respondent

Question 7

A prompt card is the sheet a researcher uses to plan their question design process in questionnaire research.

Accepted Answer

A) True 
 B)False

Question 8

Validity of a questionnaire depends on ________.

Accepted Answer

A)  Question design 
B)  Questionnaire structure 
C)  Rigour of pilot testing 
D)  All of the above 
A)  Question design 
B)  Questionnaire structure 
C)  Rigour of pilot testing 
D)  All of the above

Question 9

A telephone interview is likely to have lower response rates than an Internet-mediated questionnaire.

Accepted Answer

A) True 
 B)False

Question 10

Which of these is the best explanation of the term "content validity" in relation to questionnaires?

Accepted Answer

A)  The questions are laid out in the most appropriate order 
B)  There are enough relevant questions included 
C)  The questions measure what they say they do 
D)  The extent to which the questions predict respondent behaviour 
A)  The questions are laid out in the most appropriate order 
B)  There are enough relevant questions included 
C)  The questions measure what they say they do 
D)  The extent to which the questions predict respondent behaviour

Replies to a questionnaire may be affected if a neutral point is used in a scale.

A questionnaire completed by the respondent without the researcher present is called a ________ questionnaire.

Which of the following is NOT a type of validity relevant to questionnaire design?

Which of the following is NOT a type of closed question?

It is never appropriate to adopt questions from another researcher's questionnaire, only adapt them.

What is a 'check' question on a questionnaire?

A prompt card is the sheet a researcher uses to plan their question design process in questionnaire research.

Validity of a questionnaire depends on ________.

A telephone interview is likely to have lower response rates than an Internet-mediated questionnaire.

Which of these is the best explanation of the term "content validity" in relation to questionnaires?

The Nature of Business and Management Research and Structure of This Book

Formulating and Clarifying the Research Topic

Critically Reviewing the Literature

Understanding Research Philosophies and Approaches

Formulating the Research Design

Negotiating Access and Research Ethics

Selecting Samples

Using Secondary Data

Collecting Primary Data Through Observation

Collecting Primary Data Using Semi-Structured, In-Depth and Group Interviews

Analysing Quantitative Data

Analysing Qualitative Data

Writing and Presenting Your Project Report

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Exam 11: Collecting Primary Data Using Questionnaires

Replies to a questionnaire may be affected if a neutral point is used in a scale.

A questionnaire completed by the respondent without the researcher present is called a ________ questionnaire.

Which of the following is NOT a type of validity relevant to questionnaire design?

Which of the following is NOT a type of closed question?

It is never appropriate to adopt questions from another researcher's questionnaire, only adapt them.

What is a 'check' question on a questionnaire?

A prompt card is the sheet a researcher uses to plan their question design process in questionnaire research.

Validity of a questionnaire depends on ________.

A telephone interview is likely to have lower response rates than an Internet-mediated questionnaire.

Which of these is the best explanation of the term "content validity" in relation to questionnaires?

The Nature of Business and Management Research and Structure of This Book

Formulating and Clarifying the Research Topic

Critically Reviewing the Literature

Understanding Research Philosophies and Approaches

Formulating the Research Design

Negotiating Access and Research Ethics

Selecting Samples

Using Secondary Data

Collecting Primary Data Through Observation

Collecting Primary Data Using Semi-Structured, In-Depth and Group Interviews

Analysing Quantitative Data

Analysing Qualitative Data

Writing and Presenting Your Project Report

Filters