Exam 2: E-Commerce Business Models and Concepts

Which of the following factors is not a significant influence on a company's competitive environment?

A perfect market is one in which:

In the ________ business model, a web-based business builds a digital environment in which buyers and sellers can meet, display products, search for products, and establish prices.

eBay uses all of the following business models except:

Which of the following is an example of the affiliate revenue model?

A company's strong linkages with its customers increase switching costs.

A ________ marketplace supplies products and services of interest to particular industries.

Which of the following is another name for a revenue model?

Social technologies change industry structure by weakening powerful sales channels and shifts bargaining power to consumers.

Which of the following is not a key element of an elevator pitch?

Firms that fail to produce returns greater than alternative investments typically go out of business.

All of the following are examples of business-to-business (B2B)business models except:

The term unfit fitness refers to a situation in which employees of a firm have the wrong skills for the current environment.

E-commerce has increased price competition in many markets.

A strategy designed to compete within a narrow market or product segment is called a ________ strategy.

Define elevator pitch and describe its key elements.

________ and ________ are typically the most easily identifiable aspects of a company's business model.

________ is defined by company using its competitive advantage to gain in surrounding markets.

The Seam is an example of a(n):

Which of the following uses a subscription-based sales revenue model?