Question 1

Which of the following is not identified by Porter as one of the possible types of barriers to entry in an industry?

Accepted Answer

A) loose bricks 
B) switching costs 
C) economies of scale 
D) product differentiation 
E) access to distribution channels 
A) loose bricks 
B) switching costs 
C) economies of scale 
D) product differentiation 
E) access to distribution channels

Question 2

Rugman and D'Cruz have developed an alternative framework to Porter's five forces model. The framework, based on business networks, is called:

Accepted Answer

A) the differentiation model. 
B) strategic intent. 
C) the flagship model. 
D) the hypercompetition model. 
E) the Rugman & D'Cruz model. 
A) the differentiation model. 
B) strategic intent. 
C) the flagship model. 
D) the hypercompetition model. 
E) the Rugman & D'Cruz model.

Question 3

Factors which determine suppliers' ability to gain leverage over industry firms include all of the following except:

Accepted Answer

A) large numbers and relatively few in number. 
B) suppliers' products or services are important to user firms. 
C) suppliers' products or services are highly differentiated. 
D) alternative products do not threaten suppliers' business. 
E) buyers preferences are highly differentiated. 
A) large numbers and relatively few in number. 
B) suppliers' products or services are important to user firms. 
C) suppliers' products or services are highly differentiated. 
D) alternative products do not threaten suppliers' business. 
E) buyers preferences are highly differentiated.

Question 4

The Swatch Group is the world's second largest watchmaker. This shows that in the low-cost segment, brands compete on price and value.

Accepted Answer

A) True 
 B)False

Question 5

According to D'Aveni, in today's business environment, short product life cycles, short product design cycles, new technologies, and globalization undermine market stability; thereby an acceleration of competitive forces takes place.

Accepted Answer

A) True 
 B)False

Question 6

According to Michael Porter's research on the competitive advantage of nations, Switzerland's large synthetic dye industry and the success of the Swiss pharmaceuticals can be explained in terms of:

Accepted Answer

A) factor conditions. 
B) demand conditions. 
C) strategy, structure, and rivalry. 
D) related and supporting industries. 
E) formation of the European Union. 
A) factor conditions. 
B) demand conditions. 
C) strategy, structure, and rivalry. 
D) related and supporting industries. 
E) formation of the European Union.

Question 7

Michael E. Porter, a leading theorist of competitive strategy, developed a five forces model to explain competition in an industry. List these forces and describe the impact of the threat of new entrants.

Accepted Answer

The five forces in the model by Porter a

Question 8

Canon introduced the first full-color copiers and the first copiers with "connectivity"-the ability to print images from such sources as video camcorders and computers. This Canon example shows how an innovative marketing strategy-with fresh approaches to the product, pricing, distribution, and selling leads to overall competitive advantage in the marketplace. This strategy can be classified under:

Accepted Answer

A) collaborating. 
B) loose bricks. 
C) changing the rules. 
D) layers of advantage. 
E) differentiation. 
A) collaborating. 
B) loose bricks. 
C) changing the rules. 
D) layers of advantage. 
E) differentiation.

Question 9

Many firms have gained competitive advantage by disadvantaging rivals through:

Accepted Answer

A) cost leadership. 
B) differentiation. 
C) competitive innovation. 
D) focused differentiation. 
E) consumer differentiation 
A) cost leadership. 
B) differentiation. 
C) competitive innovation. 
D) focused differentiation. 
E) consumer differentiation

Question 10

According to Porter, the nature of the interaction between potential industry entrants, buyers, substitute products, suppliers, and rival firms determines:

Accepted Answer

A) whether or not the government will launch an antitrust investigation. 
B) the industry's profit potential in terms of long-run return on invested capital. 
C) whether a country can generate a balance of payments surplus. 
D) whether a country can create a comparative advantage in the production of differentiated products. 
E) whether a country can generate income by innovation. 
A) whether or not the government will launch an antitrust investigation. 
B) the industry's profit potential in terms of long-run return on invested capital. 
C) whether a country can generate a balance of payments surplus. 
D) whether a country can create a comparative advantage in the production of differentiated products. 
E) whether a country can generate income by innovation.

Question 11

Del Vecchio, the Italian entrepreneur's business principles include all but one of the following:

Accepted Answer

A) "Made in Italy" is important. 
B) cutting costs to keep production at home. 
C) investing in automation. 
D) hiring qualified personnel. 
E) investing in Robots, not workers. 
A) "Made in Italy" is important. 
B) cutting costs to keep production at home. 
C) investing in automation. 
D) hiring qualified personnel. 
E) investing in Robots, not workers.

Question 12

Caterpillar's attention was focused elsewhere when Komatsu made its first entry into the Eastern Europe and gained grounds. This is an example of:

Accepted Answer

A) collaborating. 
B) loose bricks. 
C) changing the rules. 
D) layers of advantage. 
E) differentiation. 
A) collaborating. 
B) loose bricks. 
C) changing the rules. 
D) layers of advantage. 
E) differentiation.

Question 13

What are demand conditions? Why is the nature of home demand conditions for the firm's or industry's products and services important?

Accepted Answer

Demand conditions are the factors that e

Question 14

Analyzed in terms of Porter's five forces model, Walmart's ability to dictate terms to the music industry is one indication of the retail giant's supplier power.

Accepted Answer

A) True 
 B)False

Question 15

Which of the following is not an element of Rugman and D'Cruz's flagship model?

Accepted Answer

A) key suppliers 
B) key customers 
C) key consumers 
D) selected competitors 
E) focused differentiation 
A) key suppliers 
B) key customers 
C) key consumers 
D) selected competitors 
E) focused differentiation

Question 16

According to Michael Porter's research on the competitive advantage of nations, human, physical, knowledge, capital, and infrastructure resources are all components of a country's:

Accepted Answer

A) factor conditions. 
B) demand conditions. 
C) strategy, structure, and rivalry. 
D) related and supporting industries. 
E) global conditions. 
A) factor conditions. 
B) demand conditions. 
C) strategy, structure, and rivalry. 
D) related and supporting industries. 
E) global conditions.

Question 17

Michael Porter's five forces model and Rugman and D'Cruz's flagship model are both based on the concept of corporate individualism.

Accepted Answer

A) True 
 B)False

Question 18

Chance events play a role in shaping the competitive environment. Chance events are occurrences which include all of the following except:

Accepted Answer

A) major technological breakthroughs. 
B) wars and their aftermath. 
C) oil crisis. 
D) currency fluctuations. 
E) annual business meeting. 
A) major technological breakthroughs. 
B) wars and their aftermath. 
C) oil crisis. 
D) currency fluctuations. 
E) annual business meeting.

Question 19

The ________ framework was developed by Professor Richard D'Aveni to describe a business environment in which no form of competitive advantage can be sustained for long because of escalating and accelerating competitive forces.

Accepted Answer

A) five forces model 
B) generic strategies 
C) strategic intent 
D) hypercompetition 
E) factor conditions 
A) five forces model 
B) generic strategies 
C) strategic intent 
D) hypercompetition 
E) factor conditions

Question 20

Building layers of advantage is one of the elements of Hamel and Prahalad's framework for:

Accepted Answer

A) quality advantage. 
B) positioning. 
C) competitive innovation. 
D) marketing management. 
E) innovation leadership. 
A) quality advantage. 
B) positioning. 
C) competitive innovation. 
D) marketing management. 
E) innovation leadership.

Which of the following is not identified by Porter as one of the possible types of barriers to entry in an industry?

Rugman and D'Cruz have developed an alternative framework to Porter's five forces model. The framework, based on business networks, is called:

Factors which determine suppliers' ability to gain leverage over industry firms include all of the following except:

The Swatch Group is the world's second largest watchmaker. This shows that in the low-cost segment, brands compete on price and value.

According to D'Aveni, in today's business environment, short product life cycles, short product design cycles, new technologies, and globalization undermine market stability; thereby an acceleration of competitive forces takes place.

According to Michael Porter's research on the competitive advantage of nations, Switzerland's large synthetic dye industry and the success of the Swiss pharmaceuticals can be explained in terms of:

Michael E. Porter, a leading theorist of competitive strategy, developed a five forces model to explain competition in an industry. List these forces and describe the impact of the threat of new entrants.

Many firms have gained competitive advantage by disadvantaging rivals through:

According to Porter, the nature of the interaction between potential industry entrants, buyers, substitute products, suppliers, and rival firms determines:

Del Vecchio, the Italian entrepreneur's business principles include all but one of the following:

Caterpillar's attention was focused elsewhere when Komatsu made its first entry into the Eastern Europe and gained grounds. This is an example of:

What are demand conditions? Why is the nature of home demand conditions for the firm's or industry's products and services important?

Analyzed in terms of Porter's five forces model, Walmart's ability to dictate terms to the music industry is one indication of the retail giant's supplier power.

Which of the following is not an element of Rugman and D'Cruz's flagship model?

According to Michael Porter's research on the competitive advantage of nations, human, physical, knowledge, capital, and infrastructure resources are all components of a country's:

Michael Porter's five forces model and Rugman and D'Cruz's flagship model are both based on the concept of corporate individualism.

Chance events play a role in shaping the competitive environment. Chance events are occurrences which include all of the following except:

The ________ framework was developed by Professor Richard D'Aveni to describe a business environment in which no form of competitive advantage can be sustained for long because of escalating and accelerating competitive forces.

Building layers of advantage is one of the elements of Hamel and Prahalad's framework for:

Introduction to Global Marketing

The Global Economic Environment

The Global Trade Environment

Social and Cultural Environments

The Political, Legal, and Regulatory Environments

Global Information Systems and Market Research

Segmentation, Targeting, and Positioning

Importing, Exporting, and Sourcing

Global Market Entry Strategies: Licensing, Investment, and Strategic Alliances

Brand and Product Decisions in Global Marketing

Pricing Decisions

Global Marketing Channels and Physical Distribution

Global Marketing Communications Decisions I: Advertising and Public Relations

Global Marketing Communications Decisions 2: Sales Promotion, Personal Selling, and Special Forms of Marketing Communication

Global Marketing and the Digital Revolution

Leadership, Organization, and Corporate Social Responsibility

Filters

Exam 16: Strategic Elements of Competitive Advantag

Which of the following is not identified by Porter as one of the possible types of barriers to entry in an industry?

Rugman and D'Cruz have developed an alternative framework to Porter's five forces model. The framework, based on business networks, is called:

Factors which determine suppliers' ability to gain leverage over industry firms include all of the following except:

The Swatch Group is the world's second largest watchmaker. This shows that in the low-cost segment, brands compete on price and value.

According to D'Aveni, in today's business environment, short product life cycles, short product design cycles, new technologies, and globalization undermine market stability; thereby an acceleration of competitive forces takes place.

According to Michael Porter's research on the competitive advantage of nations, Switzerland's large synthetic dye industry and the success of the Swiss pharmaceuticals can be explained in terms of:

Michael E. Porter, a leading theorist of competitive strategy, developed a five forces model to explain competition in an industry. List these forces and describe the impact of the threat of new entrants.

Many firms have gained competitive advantage by disadvantaging rivals through:

According to Porter, the nature of the interaction between potential industry entrants, buyers, substitute products, suppliers, and rival firms determines:

Del Vecchio, the Italian entrepreneur's business principles include all but one of the following:

Caterpillar's attention was focused elsewhere when Komatsu made its first entry into the Eastern Europe and gained grounds. This is an example of:

What are demand conditions? Why is the nature of home demand conditions for the firm's or industry's products and services important?

Analyzed in terms of Porter's five forces model, Walmart's ability to dictate terms to the music industry is one indication of the retail giant's supplier power.

Which of the following is not an element of Rugman and D'Cruz's flagship model?

According to Michael Porter's research on the competitive advantage of nations, human, physical, knowledge, capital, and infrastructure resources are all components of a country's:

Michael Porter's five forces model and Rugman and D'Cruz's flagship model are both based on the concept of corporate individualism.

Chance events play a role in shaping the competitive environment. Chance events are occurrences which include all of the following except:

The ________ framework was developed by Professor Richard D'Aveni to describe a business environment in which no form of competitive advantage can be sustained for long because of escalating and accelerating competitive forces.

Building layers of advantage is one of the elements of Hamel and Prahalad's framework for:

Introduction to Global Marketing

The Global Economic Environment

The Global Trade Environment

Social and Cultural Environments

The Political, Legal, and Regulatory Environments

Global Information Systems and Market Research

Segmentation, Targeting, and Positioning

Importing, Exporting, and Sourcing

Global Market Entry Strategies: Licensing, Investment, and Strategic Alliances

Brand and Product Decisions in Global Marketing

Pricing Decisions

Global Marketing Channels and Physical Distribution

Global Marketing Communications Decisions I: Advertising and Public Relations

Global Marketing Communications Decisions 2: Sales Promotion, Personal Selling, and Special Forms of Marketing Communication

Global Marketing and the Digital Revolution

Leadership, Organization, and Corporate Social Responsibility

Filters