Exam 4: Recognizing a Firms Intellectual Assets: Moving Beyond a Firms Tangible Resources

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Intellectual property rights are easier to define and protect than property rights for physical assets (e.g. ,plant and equipment).

(True/False)
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In an effort to capture key employees from competitors,firms may attract the symbolic leader of a group within a competing firm and hope others will follow.This has been termed

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Top executives can use email effectively for all of the following except

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The environmental sustainability strategy of a firm might be used to retain high-performing employees because recent college graduates

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The effective management of diversity can enhance the social responsibility goals of an organization.Other areas where sound management of diverse workforces can improve the effectiveness of an organization and its competitive advantages include all but one of the following

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Today,the loyalty of a knowledge worker to his or her employing firm has ________ compared to his or her loyalty to his or her profession and colleagues.

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In order to take advantage of investment in human capital,a firm should

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Another example of social relationships causing human capital mobility is the ________ of talent from an organization to form ________.

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The ________,________,and ________ talent is a necessary but not sufficient condition for creating competitive advantages.

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Changes in our economy have forced firms to be ________ concerned with protecting their knowledge workers,social capital,and intellectual capital.

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Human capital and social capital are vital for superior firm performance.If a firm has strong human capital,the firm may exploit this by building social capital.This can be accomplished by

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When a firm develops a knowledge asset,such as a process,pays for it and reuses it over and over at a very low cost,this adds ________ for the firm.

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A hiring agent offers a scientist approximately the same salary,facilities,equipment,and shared laboratory with 10 highly skilled and enthusiastic scientists.Part of the job is to collaborate with these peers and jointly develop promising drug compounds.This structure will create greater firm loyalty than one in which the hiring agent offers only monetary compensation.

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One of the important limitations of social capital is that it can lead to ________ whereby people do not question shared beliefs.

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Creativity and problem-solving ability are considered to be part of ________ capital.

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Technology can also enable much more sophisticated forms of communication in addition to knowledge sharing.

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Intangible assets derived mostly from human capital are on the rise,according to the advisory firm Ocean Tomo.A study of the Standard and Poors' 500 index from 1975 to 2015 demonstrated a 17 percent increase in market value of intangible assets over this time period.Companies such as Stryker get 70 percent of its value from intangibles.Intangible assets are

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Advantages of effective social networks for career success include all the following except

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Which of the following is not a characteristic of e-teams?

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The least effective way to retain human capital is to

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