Exam 2: The Balanced Scorecard and Strategy Map

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The focus of the learning and growth perspective of the Balanced Scorecard includes employee capabilities that continually improve customer relationships.

(True/False)
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Important measures in the customer perspective usually include the percentage of repeat customers and growth in sales to existing customers.

(True/False)
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If a performance measure in the customer perspective of the Balanced Scorecard was customer loyalty,then a driver from the process perspective would MOST likely be:

(Multiple Choice)
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Managers for the learning and growth perspective of the Balanced Scorecard must invest in all of the following EXCEPT:

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The greatest threat to successful Balanced Scorecard implementation is:

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It is useful to think of the process perspective of the Balanced Scorecard within four groupings that include all of the following EXCEPT:

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Problems may arise when developing a Balanced Scorecard for all of the following reasons EXCEPT:

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The purpose of the Balanced Scorecard is BEST described as helping an organization:

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The number of customer complaints about a product is an example of a Balanced Scorecard's measure of the:

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The ________ perspective of the Balanced Scorecard asks,"How is success measured by our shareholders?"

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________ describe(s)specifically how success in achieving objectives in a Balanced Scorecard is determined.

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Identify the BEST description of the Balanced Scorecard's customer perspective.To achieve our firm's vision and strategy:

(Multiple Choice)
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________ translate(s)an organization's mission,vision,and strategy into a comprehensive set of performance measures that provide the framework for implementing its strategy.

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________ are the basic,day-to-day processes that produce products and services and deliver them to customers.

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To further Dakota's strategy,measures on the Balanced Scorecard would MOST likely include:

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Give at least two examples of intangible assets.Are intangible assets critical for success? Explain.

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The learning and growth perspective addresses what employee capabilities,information systems,and organizational capabilities we need to continually improve.

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An important financial metric in the Balanced Scorecard is return on investment.

(True/False)
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The measurement of the objectives for the Balanced Scorecard:

(Multiple Choice)
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The following statements are true regarding the customer perspective in the Balanced Scorecard EXCEPT:

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