Exam 20: Global Public Relations
Exam 1: What Is Public Relations31 Questions
Exam 2: The Evolution of Public Relations31 Questions
Exam 3: Ethics and Professionalism32 Questions
Exam 4: Public Relations Departments and Firms30 Questions
Exam 5: Research32 Questions
Exam 6: Program Planning31 Questions
Exam 7: Communication31 Questions
Exam 8: Evaluation31 Questions
Exam 9: Public Opinion and Persuasion29 Questions
Exam 10: Conflict Management: Dealing With Issues,Risks,and Crises31 Questions
Exam 11: Reaching Diverse Audiences21 Questions
Exam 12: Public Relations and the Law31 Questions
Exam 13: The Internet and Social Media19 Questions
Exam 14: Preparing Materials for Mass Media40 Questions
Exam 15: Radio and Television31 Questions
Exam 16: Meetings and Events26 Questions
Exam 17: Corporations29 Questions
Exam 18: Entertainment, Sports, and Tourism19 Questions
Exam 19: Politics and Government25 Questions
Exam 20: Global Public Relations33 Questions
Exam 21: Nonprofit, Health, and Education36 Questions
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Which is a nongovernmental organization?
Free
(Multiple Choice)
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Correct Answer:
B
Amnesty International is known as a nongovernmental organization.
Free
(True/False)
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Correct Answer:
True
Thought leaders trust NGOs more than government or corporations because they consider NGOs' motivation to be based on
Free
(Multiple Choice)
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Correct Answer:
D
American government disseminating information worldwide is called public policy.
(True/False)
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The U.S.government's efforts to "sell" America on the Afghanistan invasion were:
(Multiple Choice)
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Research a local/regional public relations firm and note any potential or actual global clientele.Note how/why,you believe,that the firm landed the client(s),and what challenges it may have in keeping it against any competitors.
(Essay)
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Today,almost one-fourth of all U.S.corporate profits are generated through international business.
(True/False)
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Deriving "implicit" meanings rather than from "strict content" is indicative of this situation.
(Multiple Choice)
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Today,almost every global public relations firm has an office in
(Multiple Choice)
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The effort of American government to be the major disseminator of information around the globe is called
(Multiple Choice)
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Religious involvement is stressed in the "World Citizens Guide."
(True/False)
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With regard to issues,such as labor,health,and the environment,nongovernmental organizations are perceived by the public as
(Multiple Choice)
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Established in 1953 by President Eisenhower,this was the primary agency involved in shaping America's image abroad.
(Multiple Choice)
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Which of the following is a basic objective for U.S.firms working for foreign governments?
(Multiple Choice)
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A major reason why foreign corporations retain public relations counsel in the U.S.is to support expansion of their markets.
(True/False)
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From a public relations career standpoint,cite the advantages of taking foreign language classes.Be as specific as possible.Also,note how these classes fall short from a cultural and/or contextual framework.
(Essay)
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Which of the following is a group,according to Ketchum's David Drobis,that is an important alliance/public to address the benefits of globalization?
(Multiple Choice)
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