Exam 8: Enterprise Applications: Business Communications

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Production and materials management components handle the various aspects of production planning and execution such as __________ forecasting, production scheduling, job cost accounting, and quality control.

(Short Answer)
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_________ relationship management focuses on keeping vendors satisfied by managing alliance partner and reseller relationships that provide customers with the optimal sales channel.

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List generators fall under the category of the sales department's CRM tools.

(True/False)
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Information technology's primary role in supply chain management is creating the integrations or tight process and information linkages between functions within a firm-such as marketing, sales, finance, manufacturing, and distribution-and between firms.

(True/False)
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Which of the following describes how customer service representatives answer customer inquiries and respond to problems through a number of different customer touchpoints?

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Which of the following represents operational CRM?

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Which activities do accounting and finance components perform?

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Call scripting falls under the category of the sales department's CRM tools.

(True/False)
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Which of the following is not a valid way that a CRM system can collect information?

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Today, SCM systems focus on extending beyond an organization's four walls to influence:

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Which of the following operational CRM technologies does the customer service department typically use?

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Which of the following ensures supply chain cohesion by automating the different activities of the supply chain?

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What automates each phase of the sales process, helping individual sales representatives coordinate and organize all of their accounts?

(Multiple Choice)
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What are two of the primary features of ebusiness components?

(Multiple Choice)
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There are three phases in the evolution of CRM: (1) reporting, (2) analyzing, and (3) predicting.What do CRM predicting technologies help organizations accomplish?

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What provides web-based self-service tools that streamline and automate the human resource department?

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"Why did sales not meet forecasts?" is an example of _________ technologies in CRM.

(Short Answer)
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Which of the following represents the bullwhip effect?

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Effective and efficient supply chain management systems can enable an organization to decrease the power of its buyers.

(True/False)
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What is at the heart of any ERP system?

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