Exam 4: Using Communication Principles to Build Relationships
Exam 1: Selling and Salespeople100 Questions
Exam 2: Ethical and Legal Issues in Selling100 Questions
Exam 3: Buying Behavior and the Buying Process100 Questions
Exam 4: Using Communication Principles to Build Relationships100 Questions
Exam 5: Adaptive Selling for Relationship Building105 Questions
Exam 6: Prospecting106 Questions
Exam 7: Planning the Sales Call100 Questions
Exam 8: Making the Sales Call100 Questions
Exam 9: Strengthening the Presentation100 Questions
Exam 10: Responding to Objections100 Questions
Exam 11: Obtaining Commitment100 Questions
Exam 12: Formal Negotiating100 Questions
Exam 13: Building Partnering Relationships100 Questions
Exam 14: Building Long-Term Partnerships100 Questions
Exam 15: Managing Your Time and Territory100 Questions
Exam 16: Managing Within Your Company100 Questions
Exam 17: Managing Your Career100 Questions
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Which of the following statements about active listening is FALSE?
(Multiple Choice)
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Which of the following statements is good advice for salespeople concerned about using proper facial expressions as nonverbal communicators?
(Multiple Choice)
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Jennifer walks in to her customer's office,and immediately the customer begins talking about his problems both at work and at home.Jennifer had a sales presentation prepared for the customer but,instead listens quietly,asking questions where appropriate and offering support when appropriate.Jennifer is practicing:
(Multiple Choice)
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Which of the following statements is good advice for salespeople concerned about proper use of hand gestures in the United States?
(Multiple Choice)
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Body movements directed toward a person indicate boredom,apprehension,or possibly anger.
(True/False)
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The speaking-listening differential can be used to predict how many moments of silence will likely occur in the sales presentation.
(True/False)
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Mirroring is the act of practicing one's own nonverbal signals in front of a mirror.
(True/False)
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Slicing hand movements and pointing a finger are mild gestures that should be used frequently during sales presentations.
(True/False)
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Which of the following statements about appearance as a nonverbal communicator is true?
(Multiple Choice)
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One way to define _____ is to say Ned can speak at a rate of only 120 to 160 words per minute,but he can listen to more than 800 words per minute.
(Multiple Choice)
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What is the benefit of repeating information to customers during a sales interaction? What are the drawbacks (if any)of this technique?
(Essay)
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According to the communication process,when a salesperson develops a sales presentation,he or she is actively involved in:
(Multiple Choice)
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During a sales presentation,why would a salesperson repeat word for word the negative comment a customer made about his product's service contract?
(Multiple Choice)
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How do the voice characteristics of a salesperson affect communication?
(Essay)
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