Exam 3: Assessing the Internal Environment of the Firm

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Value-chain analysis can only be applied to manufacturing operations.

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A variety of firm resources include interpersonal relations among managers in the firm, its culture, and its reputation with its suppliers and customers. Such competitive advantages are based upon

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Toyota, the giant automaker, paid a heavy price for its ___________ emphasis on cost control. The resulting problems with quality and the negative publicity led to severe financial losses and an erosion of its reputation in many markets.

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Company reputation with customers, suppliers and other stakeholders is an intangible resource.

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Which of the following lists consists of support activities?

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__________ are the competencies or skills that a firm employs to transform inputs into outputs.

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The profit margin ratio is used to measure long-term solvency.

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The strengths and capabilities of a firm are enough to enable it to achieve a competitive advantage in the marketplace.

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Some leading edge companies are applying the prosumer concept. Here, firms team up with their suppliers and alliance partners to satisfy their customer needs.

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Raymond Ozzie, the software designer who was critical in the development of Lotus Notes, was able to dictate the terms under which IBM acquired Lotus. This illustrates that he had ______ bargaining power based on the ________ cost required by the firm to replace him.

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The internal business perspective of the balanced scorecard answers which of the following questions?

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Path dependency has no impact on the inimitability of resources.

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A resource is valuable and rare but neither difficult to imitate nor without substitutes. This should enable the firm to attain

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Inventory turnover is a measure of asset utilization.

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Which of the following examples demonstrates how successful organizations manage their primary activities?

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Intangible resources are typically embedded in ________ routines and practices that have evolved and accumulated over time.

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A strength of the balanced scorecard is that it is very easy to implement and that there is little need for executive sponsorship.

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From the innovation and learning perspective, survival is dependent upon managers making _________ changes to existing products and services as well as introduce entirely new products with expanded capabilities.

(Multiple Choice)
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Crowdsourcing has many benefits, including the example in which McDonalds set up a Twitter campaign to promote positive word of mouth which became a platform for people looking to bash the chain.

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Which of the following is not a factor that helps to explain the extent to which employees and managers will be able to obtain a proportionately high level of the profits that they generate?

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