Exam 9: Corporate-Level Strategy: Horizontal Integration, Vertical Integration, and Strategic Outsourcing

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Vertical integration is undertaken to support the competitive position of a company's core business.

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Horizontal integration can help lower costs when it allows a company to reduce the duplication of resources.

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At the time of the merger of Hewlett Packard and Compaq,Dell Computer's competitive advantage over Hewlett Packard was based on Dell's cost-leadership business model.

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Under a competitive bidding strategy,independent component suppliers compete with each other to be the company that will be chosen to supply

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Another name for long-term cooperative relationships between two or more companies who agree to commit resources to develop new products is

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Which of the following is not a benefit of vertical integration?

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Outsourcing

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What is the relationship between a company's corporate-level strategy and its business model?

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Google bought Clever Sense,a mobile app company.This is an example of a(n)

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GM typically solicits bids from global suppliers to produce a particular component and awards a 1-year contract to the supplier that submits the lowest bid.At the end of the year,a contract is once again put out for competitive bid,and once again the lowest cost supplier is most likely to win the bid.GM is using which of the following?

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Ownership of retail outlets may be important for a manufacturer if

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When a company decides to expand into new industries,it must

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