Exam 3: Assessing the Internal Environment of the Firm

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The resource-based view (RBV)combines both the internal analysis of the firm and the external analysis of the environment.Discuss and provide examples.

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Customer service would include

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A variety of firm resources include interpersonal relations among managers in the firm,its culture,and its reputation with its suppliers and customers.Such competitive advantages are based upon

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What are the four perspectives that the "balanced scorecard" enables managers to evaluate their business?

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For firms such as Campbell Soup Company,information systems have been a source of competitive advantage by enabling them to

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Which of the following is a support activity?

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Historical comparisons are most appropriate during periods of recession or economic boom.

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