Exam 4: Global Management: Managing Across Borders
This question has two parts;be sure to answer both.
First,contrast a multinational corporation and a multinational organization,and explain why a global mind-set is essential in working in a globalized world.
Next,consider these two companies:(1)Voice of the Reader recruits volunteers,often actors and actresses,who read books out loud,in many different languages,so that they can be put onto electronic media,such as CDs.Voice of the Reader then distributes these books for free to blind people across the world.For example,books on CD in French go to France,Canada,and Haiti;books on CD in Spanish go to Spain and many of the countries of South America;books in Portuguese go to Portugal and Brazil.Voice of the Reader does not seek a profit,and it has small recording studios in many countries,where actors read the books out loud.(2)Blazing Glory is a role-playing game that is played with simple cards that look like baseball cards.Each card has a mythical figure,as well as multiple symbols that explain how the game can be played.Because there is no writing on the cards,the market is fully global-no translations or adaptations are required.The company that created Blazing Glory is now manufacturing and selling its cards throughout the developed world,and it has hired game creators in multiple countries,including Brazil,China,and India,to develop games that will appeal to the local markets.
Which of these companies is a multinational corporation,and which is a multinational organization? How do both companies benefit from a global mind-set? Explain.
A multinational corporation,or multinational enterprise,is a business firm with operations in several countries.A multinational organization is a nonprofit organization with operations in several countries.In the current business climate,a global mind-set is essential.A global mind-set combines (1)an openness to and awareness of diversity across cultures and markets with (2)a propensity to see common patterns across countries and markets.People and organizations with a global mindset see cultural and geographic diversity as opportunities to exploit and will take good ideas wherever they find them.
Voice of the Reader is a multinational organization because it is a nonprofit organization with operations in several countries.It is benefiting from a global mindset by understanding that language is a key factor that draws different parts of the world together.For example,life in Haiti and life in France are very different,but the countries share a common language and the need for books,learning,and entertainment.The company that creates Blazing Glory is a multinational corporation because it seeks a profit and has operations in several countries.It is benefiting from a global mind-set by understanding common patterns across countries and markets.For example,it understands that teenagers (and adults)love to play games,regardless of the country they live in or the language they speak.
After a morning of global cultural training,Marie,the vice president of marketing,is having lunch with Ann,who will be managing the company's new office in South Korea.Marie tells Ann,"There are cultural differences between the United States and South Korea that will affect the success of our office.For example,I suggest giving a couple of cans of Spam to your larger customers,because Spam is considered elegant in South Korea." Marie's advice to Ann is good because it takes into account the many kinds of cultural differences between the United States and other countries.
True
Tops Burger,a _____________ based in Amarillo,Texas,has restaurants in 25 countries.
A
______ is the group of 21 Pacific Rim countries whose purpose is to improve economic and political ties,and to reduce tariffs and other trade barriers across the region.
Dominique owns an international grocery store,the World Food Market,where customers can purchase foods and canned goods from other countries.World Food Market is an example of a company that
Don,who owns an investment firm with customers worldwide,has witnessed how dangerous global economic interdependency can be.During a lunch meeting he mentioned to a customer,"In my opinion,______________ have been two negative effects of global economic interdependency for the United States."
Luxere Hotels International,an American company,sells the rights to other hospitality companies globally to open hotels with the Luxere name for a fee and a share of the profit,in return for using Luxere's brand name and a package of materials and services.Luxere is engaged in
Which of the following is NOT a good piece of advice for those who travel for business?
Alice's Pasta Kitchen makes quality pasta and sells its products to customers in other countries.Alice's Pasta Kitchen is ____ its products.
According to Rosabeth Moss Kantor of the Harvard Business School,which three events of the 1980s paved the way for the global economy?
NAFTA is a trading bloc consisting of the United States,Canada,Panama,and Mexico.
The United States has utilized tariffs,import quotas,embargoes,and sanctions over the years.Explain why America has used these,and give an example of each.
A greenfield venture is a strategic alliance with individuals and organizations in developing nations;the venture's goals are to assist,educate,and share the risks and rewards of starting a new nonprofit organization in the developing country.
The _____ is the law that makes it illegal for employees of U.S.companies to make "questionable" or "dubious" contributions to political decision makers in foreign nations.
While in Italy,Tony was able to communicate important information to George,his business partner,via e-mail.Later that day,Tony remarked to George about how helpful it was that he was able to return to their office in New York in less than nine hours.The "global village" refers to this "shrinking" of time and space as air travel and the electronic media have made it easier for people around the globe to communicate with one another.
The city of Cincinnati,California,is an industrial town known for its production of high-quality computers.In addition,the management of an automobile manufacturing plant in Cincinnati,which employs over 2,000 employees,is considering closing and moving its operations to Mexico to save money.Discuss the positive and negative effects of the global economy on Cincinnati,California,and other communities in America.
Shrimpers in South Louisiana have accused China of selling shrimp in the United States at a lower price than U.S.suppliers.The goal of the Chinese,they argue,is to drive down the price of U.S.shrimp.The U.S.shrimpers are accusing the Chinese of
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