Question 1

The best return rate will be for written surveys that are

Accepted Answer

A)  surveying attitudes about sex rather than about politics 
B)  clearly unrelated to a sales pitch 
C)  filled with more open questions than closed questions 
D)  printed on colored paper than on white paper 
A)  surveying attitudes about sex rather than about politics 
B)  clearly unrelated to a sales pitch 
C)  filled with more open questions than closed questions 
D)  printed on colored paper than on white paper

Question 2

In order to generalize from the results obtained with a sample to the population as a whole,

Accepted Answer

A)  all members of the population must be tested eventually 
B)  each member of the population must have exactly the same probability of being selected, especially if stratified sampling is being used 
C)  the sample must be representative of the population 
D)  the exact values (on the trait being measured) for the population must be known 
A)  all members of the population must be tested eventually 
B)  each member of the population must have exactly the same probability of being selected, especially if stratified sampling is being used 
C)  the sample must be representative of the population 
D)  the exact values (on the trait being measured) for the population must be known

Question 3

Describe what is meant by reactivity in observational research and explain how researchers try to counter the problem?

Accepted Answer

Reactivity in observational research ref

Question 4

On a survey about interracial dating, a researcher is worried that the people choosing to return the survey might be different in some important way from the initial group that was sampled; that is, there could be a problem with __________.

Accepted Answer

The answer of On a survey about interracial dating, a...

Question 5

In an study of chimpanzees by Boesch-Achermann and Boesch, parents were observed teaching their offspring how to use tools. What does this finding illustrate about observational research?

Accepted Answer

A)  it can call into question previously held beliefs (i.e., that such teaching does not occur) 
B)  that it can be used to identify the causes of behavior 
C)  that when studying animals, subject reactivity is a serious problem 
D)  that animals can learn from humans 
A)  it can call into question previously held beliefs (i.e., that such teaching does not occur) 
B)  that it can be used to identify the causes of behavior 
C)  that when studying animals, subject reactivity is a serious problem 
D)  that animals can learn from humans

Question 6

Festinger's famous study of a failed prophecy in a religious cult used which method?

Accepted Answer

A)  participant observation 
B)  unstructured naturalistic observation 
C)  archival study 
D)  naturalistic observation within an experimenter-structured environment 
A)  participant observation 
B)  unstructured naturalistic observation 
C)  archival study 
D)  naturalistic observation within an experimenter-structured environment

Question 7

All of the following are examples of probability sampling except

Accepted Answer

A)  simple random 
B)  quota 
C)  cluster 
D)  stratified 
A)  simple random 
B)  quota 
C)  cluster 
D)  stratified

Question 8

Describe the "hamburger ads" controversy, as a way of highlighting the possibility of bias in the wording a surveys.

Accepted Answer

The "hamburger ads" controversy refers t

Question 9

With ________, a specific set of events for observation is selected and other behaviors are ignored.

Accepted Answer

The answer of With ________, a specific set of events...

Question 10

Write an brief essay entitled, "constructing a first-rate survey." In your essay, be sure to describe different types of survey items and discuss avoiding various problems with the wording of survey items.

Accepted Answer

Constructing a first-rate survey require

Question 11

Naturalistic observation is to participant observation as ______ is to _____.

Accepted Answer

A)  highly structured; unstructured 
B)  habituation; unobtrusive observation 
C)  objective; subjective 
D)  lower probability of reactivity; higher probability of reactivity 
A)  highly structured; unstructured 
B)  habituation; unobtrusive observation 
C)  objective; subjective 
D)  lower probability of reactivity; higher probability of reactivity

Question 12

What was the lesson derived from the example of the marketing campaigns for the Whopper and the Big Mac?

Accepted Answer

A)  some surveys have self selection problems 
B)  be careful of writing survey items that have double-barreled questions 
C)  beware of leading questions 
D)  some items use words that are linguistically ambiguous 
A)  some surveys have self selection problems 
B)  be careful of writing survey items that have double-barreled questions 
C)  beware of leading questions 
D)  some items use words that are linguistically ambiguous

Question 13

What are the advantages and disadvantages of collecting survey data through face-to-face interviews?

Accepted Answer

Face-to-face interviews have both advant

Question 14

Which of the following is true about the history of survey research?

Accepted Answer

A)  because research in early psychology used small N, surveys were not used until after World War I 
B)  the first survey research was Kinsey's pioneering sex surveys 
C)  Darwin and his cousin, Francis Galton, created the first surveys 
D)  the method of the "questionary" was vigorously promoted by William James 
A)  because research in early psychology used small N, surveys were not used until after World War I 
B)  the first survey research was Kinsey's pioneering sex surveys 
C)  Darwin and his cousin, Francis Galton, created the first surveys 
D)  the method of the "questionary" was vigorously promoted by William James

Question 15

In observational research, the observer's presence may cause ________ in those being observed.

Accepted Answer

The answer of In observational research, the observer's presence may...

Question 16

To reduce bias in observational research, more than one observer is sometimes used, and ___________ is calculated.

Accepted Answer

interobser

Question 17

If it is not feasible to have a complete listing of the members of the population, which probability sampling method can be used?

Accepted Answer

A)  stratified 
B)  convenience 
C)  cluster 
D)  simple random 
A)  stratified 
B)  convenience 
C)  cluster 
D)  simple random

Question 18

What is illustrated by Goodall's observations of chimps killing each other?

Accepted Answer

A)  her observations were hopelessly biased by what she expected to see 
B)  observational research can serve the purpose of falsification 
C)  in naturalistic observation with animals, subject reactivity cannot be avoided 
D)  it's a good thing she didn't try participant observation 
A)  her observations were hopelessly biased by what she expected to see 
B)  observational research can serve the purpose of falsification 
C)  in naturalistic observation with animals, subject reactivity cannot be avoided 
D)  it's a good thing she didn't try participant observation

Question 19

When survey items are all worded favorably , the result can be a response bias called

Accepted Answer

A)  the Hawthorne effect 
B)  a social desirability bias 
C)  response acquiescence 
D)  nonresponse bias 
A)  the Hawthorne effect 
B)  a social desirability bias 
C)  response acquiescence 
D)  nonresponse bias

Question 20

Attempting to study the everyday behaviors of people, while remaining separate from them, is the goal of

Accepted Answer

A)  naturalistic observation 
B)  participant observation 
C)  case studies 
D)  archival research 
A)  naturalistic observation 
B)  participant observation 
C)  case studies 
D)  archival research

The best return rate will be for written surveys that are

In order to generalize from the results obtained with a sample to the population as a whole,

Describe what is meant by reactivity in observational research and explain how researchers try to counter the problem?

On a survey about interracial dating, a researcher is worried that the people choosing to return the survey might be different in some important way from the initial group that was sampled; that is, there could be a problem with __________.

In an study of chimpanzees by Boesch-Achermann and Boesch, parents were observed teaching their offspring how to use tools. What does this finding illustrate about observational research?

Festinger's famous study of a failed prophecy in a religious cult used which method?

All of the following are examples of probability sampling except

Describe the "hamburger ads" controversy, as a way of highlighting the possibility of bias in the wording a surveys.

With ________, a specific set of events for observation is selected and other behaviors are ignored.

Write an brief essay entitled, "constructing a first-rate survey." In your essay, be sure to describe different types of survey items and discuss avoiding various problems with the wording of survey items.

Naturalistic observation is to participant observation as __ is to _.

What was the lesson derived from the example of the marketing campaigns for the Whopper and the Big Mac?

What are the advantages and disadvantages of collecting survey data through face-to-face interviews?

Which of the following is true about the history of survey research?

In observational research, the observer's presence may cause ________ in those being observed.

To reduce bias in observational research, more than one observer is sometimes used, and ___________ is calculated.

If it is not feasible to have a complete listing of the members of the population, which probability sampling method can be used?

What is illustrated by Goodall's observations of chimps killing each other?

When survey items are all worded favorably , the result can be a response bias called

Attempting to study the everyday behaviors of people, while remaining separate from them, is the goal of

Scientific Thinking in Psychology

Ethics in Psychological Research

Developing Ideas for Research in Psychology

Measurement, Sampling, and Data Analysis

Introduction to Experimental Research

Control Problems in Experimental Research

Experimental Design 1: Single Factor Designs

Experimental Design II: Factorial Designs

Correlational Research

Quasi-Experimental Designs Applied Research

Small N Designs

Filters

Exam 12: Descriptive Research Methods

The best return rate will be for written surveys that are

In order to generalize from the results obtained with a sample to the population as a whole,

Describe what is meant by reactivity in observational research and explain how researchers try to counter the problem?

On a survey about interracial dating, a researcher is worried that the people choosing to return the survey might be different in some important way from the initial group that was sampled; that is, there could be a problem with __________.

In an study of chimpanzees by Boesch-Achermann and Boesch, parents were observed teaching their offspring how to use tools. What does this finding illustrate about observational research?

Festinger's famous study of a failed prophecy in a religious cult used which method?

All of the following are examples of probability sampling except

Describe the "hamburger ads" controversy, as a way of highlighting the possibility of bias in the wording a surveys.

With ________, a specific set of events for observation is selected and other behaviors are ignored.

Write an brief essay entitled, "constructing a first-rate survey." In your essay, be sure to describe different types of survey items and discuss avoiding various problems with the wording of survey items.

Naturalistic observation is to participant observation as ______ is to _____.

What was the lesson derived from the example of the marketing campaigns for the Whopper and the Big Mac?

What are the advantages and disadvantages of collecting survey data through face-to-face interviews?

Which of the following is true about the history of survey research?

In observational research, the observer's presence may cause ________ in those being observed.

To reduce bias in observational research, more than one observer is sometimes used, and ___________ is calculated.

If it is not feasible to have a complete listing of the members of the population, which probability sampling method can be used?

What is illustrated by Goodall's observations of chimps killing each other?

When survey items are all worded favorably , the result can be a response bias called

Attempting to study the everyday behaviors of people, while remaining separate from them, is the goal of

Scientific Thinking in Psychology

Ethics in Psychological Research

Developing Ideas for Research in Psychology

Measurement, Sampling, and Data Analysis

Introduction to Experimental Research

Control Problems in Experimental Research

Experimental Design 1: Single Factor Designs

Experimental Design II: Factorial Designs

Correlational Research

Quasi-Experimental Designs Applied Research

Small N Designs

Filters

Naturalistic observation is to participant observation as __ is to _.