Exam 8: Social Media, Peer Production, and Web 20

Most mainstream news outlets have begun supplementing their content with blogs that can offer greater depth, more detail, and deadline-free timeliness.

Any Twitter user can create hash tags to organize tweets by simply appending a # character before a character.

Which of the following statements is true about microblogging?

Which of the following statements holds true for Wikis?

Not all crowdsourcing efforts are financially motivated.

_____ is tasked with creating policies, providing support, training, guidance and development expertise for and monitoring of a firm's social media efforts.

What are prediction markets? How have firms leveraged the concept to suit their commercial needs? What are the concerns associated with prediction markets?

A(n) _____ refers to an Internet vandal and mischief maker.

Links in a blog post that refer readers back to cited sources are called _____.

A(n) _____ is a fake online persona created to promote a particular point of view, often in praise of a firm, product, or individual.

What advantage do folksonomies have over the specialized lexicon of experts?

RSS is an acronym that stands for "really simple syndication".

An online identity expressed by an animated or cartoon figure is known as a(n) _____.

The long tail nature of the blogging phenomenon is demonstrated by:

Which of the following statements about blogging is true?

Friendster is an online service that allows members to establish contact with other members, consolidate those contacts, and share online information with those contacts. Friendster is an example of a:

Which of the following statements is true about corporations and blogging?

Twitter has made its data available for free to other developers via application programming interfaces.

_____ represent a method for organizing tweets where keywords are preceded by the # character.

_____ is a term that refers to digital audio or video files served as a series of programs or a multimedia blog.