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    Integrated Advertising Promotion Study Set 3
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    Exam 11: Database and Direct Response Marketing and Personal Selling
  5. Question
    In Personal Selling, It Is Important to Have Quality Leads
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In Personal Selling, It Is Important to Have Quality Leads

Question 13

Question 13

True/False

In personal selling, it is important to have quality leads because not all prospects are of equal value.

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