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    Marketing Real People Real Choices Study Set 5
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    Exam 12: Catch the Buzz: Promotional Strategy and Integrated Marketing Communication
  5. Question
    Which of the Following Is the Nonpersonal Presentation and Promotion
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Which of the Following Is the Nonpersonal Presentation and Promotion

Question 11

Question 11

Multiple Choice

Which of the following is the nonpersonal presentation and promotion of ideas,goods,or services by an identified sponsor?


A) sales promotion
B) public relations
C) direct selling
D) advertising
E) direct marketing

Correct Answer:

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