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    Marketing Study Set 17
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    Exam 1: Creating Customer Value, Relationships, and Experiences Through Marketing
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    Why Did Hot Pockets Snackers Fail
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Why Did Hot Pockets Snackers Fail

Question 76

Question 76

Multiple Choice

Why did Hot Pockets Snackers fail?


A) Consumer needs were not met
B) Consumers could not tell the difference between Snackers and the original
C) The initial product launch had poor advertisements
D) The target market was not accurately defined

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