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    Marketing Study Set 17
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    Exam 1: Creating Customer Value, Relationships, and Experiences Through Marketing
  5. Question
    A CRM Is Only Effective If It Includes
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A CRM Is Only Effective If It Includes

Question 197

Question 197

Multiple Choice

A CRM is only effective if it includes:


A) a customer experience management strategy
B) an online platform
C) free coupons for long term buyers
D) a social media strategy

Correct Answer:

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