In the Context of Need for Uniqueness, Creative Choice Counter-Conformity

Multiple Choice

In the context of need for uniqueness, creative choice counter-conformity means:

A) that customers tend to attribute the cause of events to the self or not the self.
B) losing interest in possessions that become commonplace to avoid the norm and hence reestablish distinctiveness.
C) choosing products and brands that do not conform to establish distinctiveness despite possible social disapproval.
D) ​that the consumer's choice reflects social distinctiveness yet is one that others will approve of.​
E) that the consumer reinforces conventional consumption practice in a functional way.