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  3. Study Set
    Consumer Behavior Study Set 1
  4. Exam
    Exam 14: Psychographics: Values, Personality, and Lifestyles
  5. Question
    _____ Are Enduring Beliefs About Abstract Outcomes and Behaviors That
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_____ Are Enduring Beliefs About Abstract Outcomes and Behaviors That

Question 25

Question 25

Multiple Choice

_____ are enduring beliefs about abstract outcomes and behaviors that are good or bad.


A) Offerings
B) Values
C) Symbols
D) Evoked sets
E) Marketing stimuli

Correct Answer:

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