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  3. Study Set
    Consumer Behavior Study Set 1
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    Exam 14: Psychographics: Values, Personality, and Lifestyles
  5. Question
    Explain the Characteristics of Consumers Who Are High in Need
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Explain the Characteristics of Consumers Who Are High in Need

Question 29

Question 29

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Explain the characteristics of consumers who are high in need for cognition.

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Consumers who are high in need for cogni...

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