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    Marketing Study Set 20
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    Exam 7: Segmentation, Targeting, and Positioning
  5. Question
    When a Company Seeks Consumers Who Are Active Users of Facebook
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When a Company Seeks Consumers Who Are Active Users of Facebook

Question 8

Question 8

Short Answer

When a company seeks consumers who are active users of Facebook and Twitter, this is an example of how ________ ________ can be used as a market segmentation strategy.

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