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    Marketing Management Study Set 2
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    Exam 18: Managing Mass Communications: Advertising, Sales Promotions, Events and Experiences, and Public Relations
  5. Question
    You Are Considering Alternative Advertising Options to Mainstream Media
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You Are Considering Alternative Advertising Options to Mainstream Media

Question 131

Question 131

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You are considering alternative advertising options to mainstream media. What specific alternative options would be available to you?

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