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    Marketing Management Study Set 2
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    Exam 19: Managing Personal Communications: Direct and Interactive Marketing, Word of Mouth, and Personal Selling
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    "Carpet Bombing" Is a Term Used to Describe the Mailing
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"Carpet Bombing" Is a Term Used to Describe the Mailing

Question 76

Question 76

True/False

"Carpet bombing" is a term used to describe the mailing out to every customer in the database..

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