Multiple Choice
Which of the following statements regarding the straight-rebuy buying situation is false?
A) The buyer is merely reordering from the current supplier and engaging in routinized response behavior.
B) The account has considerable experience in using the product.
C) The organization wants to collect additional information and may make a change when purchasing a replacement product.
D) The account is satisfied with the current purchase arrangements.
E) This is the least complex buying situation.
Correct Answer:
Verified
Correct Answer:
Verified
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