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  2. Topic
    Business
  3. Study Set
    Consumer Behaviour
  4. Exam
    Exam 4: Consumer Response to Marketing Actions: 3 Action, Post-Purchase Dissonance, Consumer Involvement
  5. Question
    Elaboration Likelihood Model Is Based on the Work of Berger
Solved

Elaboration Likelihood Model Is Based on the Work of Berger

Question 1

Question 1

True/False

Elaboration likelihood Model is based on the work of Berger (1986).

Correct Answer:

verifed

Verified

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