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    Marketing
  4. Exam
    Exam 6: Market Segmentation Targeting and Positioning
  5. Question
    ________________Refers to the Proportion of Total Sales of a Product
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________________Refers to the Proportion of Total Sales of a Product

Question 16

Question 16

Short Answer

________________refers to the proportion of total sales of a product during a stated period in a. specific market that is captured by a single firm.

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