Multiple Choice
The statement,"This track lighting system will improve the looks of your room as well as add value to your home," is an example of a ________ approach.
A) product
B) benefit
C) combination
D) survey
E) product attribute
Correct Answer:

Verified
Correct Answer:
Verified
Q57: Denise understands that an effective sales demonstration:<br>A)will
Q58: It is unethical to give free samples
Q59: The objective of the Approach is to:<br>A)capture
Q60: The statements,"Guaranteed insurance certificates represent a safe
Q61: A strategic/consultative sales presentation should be:<br>A)canned.<br>B)highly structured.<br>C)systematic.<br>D)customized.<br>E)off
Q63: Sarina sets more than one sales call
Q64: Multi-call presentations have become more common in
Q65: It is difficult to approach customers directly
Q66: Lesley understands that an effective sales demonstration:<br>A)is
Q67: The three key objectives of the approach