Multiple Choice
Which of the following companies employs a one-step approach to direct marketing?
A) The Shopping Channel
B) a magazine subscription service that sends an announcement of a forthcoming contest
C) an ad advising television viewers to watch their mailboxes for a way to earn free calling cards
D) a company asking if a household is interested in an estimate for a new pool
Correct Answer:
Verified
Correct Answer:
Verified
Q21: Which off the following is NOT related
Q22: Database marketing is criticized because it is:<br>A)
Q23: Which of the following is NOT an
Q24: In direct marketing situations,when it is necessary
Q25: An ad for pet health insurance contains
Q27: Which of the following statements about direct
Q28: Shoppers Drug Mart gives customers Optimum cards,which
Q29: Loyalty programs achieve each of the following
Q30: Which of the following is NOT true
Q31: With an offer to subscribe to a