Multiple Choice
Movies promoted on the Super Bowl achieve __________ more revenue than movies not promoted on the Super Bowl; E*Trade increased the number of new accounts by 32 percent in the week after the game; and Go Daddy estimates that it received $11.7 million in publicity as a result of its ads.
A) 10%
B) 20%
C) 30%
D) 40%
E) 70%
Correct Answer:

Verified
Correct Answer:
Verified
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