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    Marketing the Core Study Set 2
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    Exam 16: Advertising, Sales Promotion, and Public Relations
  5. Question
    What Is Publicity and What Are the Main Types of Publicity
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What Is Publicity and What Are the Main Types of Publicity

Question 253

Question 253

Essay

What is publicity and what are the main types of publicity tools? What is the main objective of each type of tool?

Correct Answer:

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Publicity is a nonpersonal presentation ...

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