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    Exam 16: Advertising, Sales Promotion, and Public Relations
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    One of the Advantages Associated with Radio as an Advertising
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One of the Advantages Associated with Radio as an Advertising

Question 320

Question 320

Multiple Choice

One of the advantages associated with radio as an advertising medium is that it


A) has a long exposure time.
B) allows ads to be placed quickly.
C) has a perishable message.
D) has an unlimited amount of advertising time available.
E) is relatively simple to convey complex messages.

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