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In a _____,One Person Is Responsible for Overseeing an Entire

Question 52

Multiple Choice

In a _____,one person is responsible for overseeing an entire product line with all of the functional areas of marketing such as research,advertising,sales promotion,sales,and product planning.


A) brand-manager system
B) marketing-manager system
C) functional departments system
D) product-management system

Correct Answer:

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