Multiple Choice
HealthPro cereal ads show the cereal being used as a topping on yogurt,as a snack when topped with honey,and served hot as an alternative to oatmeal.In this case,HealthPro is using a positioning strategy based on:
A) superiority to competitive products.
B) consumer lifestyles.
C) particular types of product users.
D) use or application.
Correct Answer:

Verified
Correct Answer:
Verified
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