Exam 15: Market Structures Ii: Monopolistic Competition
Exam 1: What Is Economics59 Questions
Exam 2: Thinking Like an Economist54 Questions
Exam 3: The Market Forces of Supply and Demand56 Questions
Exam 4: Elasticity and Its Applications58 Questions
Exam 5: Background to Demand: Consumer Choices61 Questions
Exam 6: Background to Supply: Firms in Competitive Markets54 Questions
Exam 7: Consumers, Producers and the Efficiency of Markets56 Questions
Exam 8: Supply, Demand and Government Policies51 Questions
Exam 9: The Tax System48 Questions
Exam 10: Public Goods, Common Resources and Merit Goods58 Questions
Exam 11: Market Failure and Externalities61 Questions
Exam 12: Information and Behavioural Economics60 Questions
Exam 13: Firms Production Decisions47 Questions
Exam 14: Market Structures I: Monopoly57 Questions
Exam 15: Market Structures Ii: Monopolistic Competition59 Questions
Exam 16: Market Structures Iii: Oligopoly55 Questions
Exam 17: The Economics of Factor Markets60 Questions
Exam 18: Income Inequality and Poverty60 Questions
Exam 19: Interdependence and the Gains From Trade56 Questions
Exam 20: Measuring a Nations Well-Being60 Questions
Exam 21: Measuring the Cost of Living59 Questions
Exam 22: Production and Growth60 Questions
Exam 23: Unemployment60 Questions
Exam 24: Saving, Investment and the Financial System60 Questions
Exam 25: The Basic Tools of Finance57 Questions
Exam 26: Issues in Financial Markets59 Questions
Exam 27: The Monetary System60 Questions
Exam 28: Money Growth and Inflation59 Questions
Exam 29: Open-Economy Macroeconomics: Basic Concepts60 Questions
Exam 30: A Macroeconomic Theory of the Open Economy61 Questions
Exam 31: Business Cycles55 Questions
Exam 32: Keynesian Economics and the Is-Lm Analysis60 Questions
Exam 33: Aggregate Demand and Aggregate Supply60 Questions
Exam 34: The Influence of Monetary and Fiscal Policy on Aggregate Demand41 Questions
Exam 35: The Short-Run Trade-Off Between Inflation and Unemployment52 Questions
Exam 36: Supply-Side Policies57 Questions
Exam 37: Common Currency Areas and European Monetary Union55 Questions
Exam 38: The Financial Crisis and Sovereign Debt60 Questions
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When firms enter a monopolistically competitive market and the business-stealing externality is larger than the product-variety externality, then
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(Multiple Choice)
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Correct Answer:
C
Use a graph to demonstrate why a profit-maximizing monopolistically competitive firm must operate at excess capacity. Explain why a perfectly competitive firm is not subject to the same constraint.
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(Essay)
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Correct Answer:
The graph shows the firm choosing a level of production in which the intersection of marginal revenue and marginal cost occurs at an output level where average total cost is decreasing. This profit-maximizing output level is less than the efficient scale (minimum of average total cost), and therefore the firm is said to be operating with excess capacity.
To maximize its profit, a monopolistically competitive firm chooses its level of output by looking for the level of output at which
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(Multiple Choice)
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Correct Answer:
B
In markets where the government imposes an excise tax on unit sales, it also has a tendency to dabble with restrictions on advertising (for example, cigarettes and hard liquor). Do potential (or actual) restrictions on advertising in these markets serve the interest of a government that is interested in maximizing its tax revenue from the sale of these products? Explain your answer.
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The monopolistically competitive firm shown in Exhibit 3 will, in the long run,

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Assume the role of a defender of advertising. Describe the characteristics of advertising that enhance the effectiveness of markets and increase the social welfare of society.
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Both monopolists and monopolistically competitive firms produce the quantity at which marginal revenue equals marginal cost and then use the demand curve facing the firm to determine the price consistent with that quantity.
(True/False)
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If the monopolistic competitor firm described by Exhibit 3 is producing at the profit-maximizing (loss-minimizing) level of output, it

(Multiple Choice)
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In a small university town, four take-away restaurants have opened in the last two years. Demonstrate the effect of the new market entrants on the demand for the existing take-away restaurants that already serve this market. Assume that the local town council has now placed a ban on any new take-away restaurants in the town. How will this affect the long-run profitability of incumbent firms?
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Many airlines promise "frequent flyer" miles to passengers who travel on their flights regularly. This is an example of a firm attempting to create
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The use of the word "competition" in the name of the market structure called "monopolistic competition" refers to the fact that
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Which of the following firms has the least incentive to advertise?
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One source of inefficiency in monopolistic competition is that
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There are several reasons why demand curves may become more prices elastic. Among them are
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A market structure in which there are many firms selling products that are similar but not identical is known as
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Advertising must be socially wasteful because advertising simply adds to the cost of producing a product.
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One of the reasons that supermarkets advertise so much is that
(Multiple Choice)
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If existing fast food firms realize sizable economic profits in the short run, the demand curves of existing firms will
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Firms that sell highly differentiated consumer products are more likely to spend a large percentage of their revenue on advertising.
(True/False)
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When firms enter a monopolistically competitive market and the business-stealing externality is larger than the product-variety externality, then
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