Question 1

Chapter 5 offers eight guidelines for writing for readers from other cultures. Which of the following is NOT one of those guidelines?

Accepted Answer

A)  Limit your vocabulary. 
B)  Use the active voice whenever possible. 
C)  Use icons rather than text as much as possible. 
D)  Avoid idioms and slang. 
A)  Limit your vocabulary. 
B)  Use the active voice whenever possible. 
C)  Use icons rather than text as much as possible. 
D)  Avoid idioms and slang. C

Question 2

You are writing a report about new regulations that affect your company. Members of your primary audience of company executives are very busy and will read your report quickly, but secondary- and tertiary-audience members are likely to read more slowly and carefully. Which of the following options is most appropriate for your situation?

Accepted Answer

A)  Include detailed footnotes on each page. 
B)  To save time, omit the executive summary and put more details in the body of your report. 
C)  Follow the patterns of writing that were successful for you in college English and history classes. 
D)  Break your report into modules and put highly detailed information in an appendix. 
A)  Include detailed footnotes on each page. 
B)  To save time, omit the executive summary and put more details in the body of your report. 
C)  Follow the patterns of writing that were successful for you in college English and history classes. 
D)  Break your report into modules and put highly detailed information in an appendix. D

Question 3

Your company has completed an audience analysis for the manual you are writing for users of a new accounting system. The manual will be given to the 750 employees in the company's accounting department. Some members of the audience are experienced accountants and others are not; some have MBA degrees and others have bachelor's or associate's degrees; some were recently hired and some are long-term employees; some are managers and some are bookkeepers. How might you best accommodate your audiences?

Accepted Answer

A)  Include different sections for the different audiences. 
B)  Write the manual to the lowest level of the audience. 
C)  Write the manual to the highest level of the audience. 
D)  Prepare an audience profile sheet. 
A)  Include different sections for the different audiences. 
B)  Write the manual to the lowest level of the audience. 
C)  Write the manual to the highest level of the audience. 
D)  Prepare an audience profile sheet. A

Question 4

As you complete assignments, why should you consider not only your instructor's expectations but also the audience and purpose specified in those assignments?

Accepted Answer

Considering not only your instructor's e

Question 5

Which of the factors listed below did the writer of the following memo fail to take into account? TO: University Faculty Advisers
FROM: David Gates, Ph.D., Department of Psychology
SUBJECT: New course offered-PSYC 499, Self-Fulfillment in a Global Society
Enclosed is a flyer briefly describing PSYC 499. After you read through the flyer, post it in a conspicuous place, e.g., on your door. Or, better yet, make copies and hand them out in your class. The course will explore how individuals in our society can maintain a sense of self in these increasingly uncertain times. So tell students in your courses and your advisees about this new timely course.

Accepted Answer

A)  readers' education and professional experience 
B)  readers' personal characteristics 
C)  readers' attitudes and expectations 
D)  the physical or digital environment in which readers will read the document 
A)  readers' education and professional experience 
B)  readers' personal characteristics 
C)  readers' attitudes and expectations 
D)  the physical or digital environment in which readers will read the document

Question 6

Which terms below are used in Chapter 5 to describe types of audiences?

Accepted Answer

A)  fundamental and supplemental 
B)  primary, secondary, and tertiary 
C)  expert and non-expert 
D)  internal and external 
A)  fundamental and supplemental 
B)  primary, secondary, and tertiary 
C)  expert and non-expert 
D)  internal and external

Question 7

According to Chapter 5, which approach is best when writing for multiple audiences?

Accepted Answer

A)  a linear approach 
B)  an experiential approach 
C)  a modular approach 
D)  an attitudinal approach 
A)  a linear approach 
B)  an experiential approach 
C)  a modular approach 
D)  an attitudinal approach

Question 8

Interviews are great for learning from your audience but not for learning about your audience.

Accepted Answer

A) True 
 B)False

Question 9

Although many aspects of private life and community life differ from culture to culture, in most developed countries business is conducted in more or less the same way.

Accepted Answer

A) True 
 B)False

Question 10

You work for a semiconductor manufacturer. You are writing a quarterly report on the activities within your section of the company. One of the people who will read your report is Lila Waltman, divisional vice president. You search online for information about her. Which piece of information is most likely to help you as you write the report?

Accepted Answer

A)  She is an active member of the local chapter of IEEE, a professional society for the electronics industry. 
B)  She is an active member of the local chapter of her university's alumni association. 
C)  She is an active member of the community board for a local animal shelter. 
D)  She is an active member of a distance-running group. 
A)  She is an active member of the local chapter of IEEE, a professional society for the electronics industry. 
B)  She is an active member of the local chapter of her university's alumni association. 
C)  She is an active member of the community board for a local animal shelter. 
D)  She is an active member of a distance-running group.

Question 11

Chapter 5 lists seven categories of cultural variables that lie "on the surface." Two of these categories of variables are political and economic. Name two more.

Accepted Answer

Without having the specific context of t

Question 12

Which of these is NOT a variable "beneath the surface" of daily life in a culture?

Accepted Answer

A)  distance between ranks 
B)  need for details to be spelled out 
C)  prevalence of technology 
D)  distance between business and private life 
A)  distance between ranks 
B)  need for details to be spelled out 
C)  prevalence of technology 
D)  distance between business and private life

Question 13

One way to learn about the primary reader of your document is to interview people who know him or her. Which of these questions is NOT likely to help you learn useful information about your primary reader?

Accepted Answer

A)  Does this person prefer to read hard-copy documents or electronic documents? 
B)  Does this person prefer to read detailed information or a summary that provides a big picture? 
C)  Does this person tend to review the sources listed in a bibliography after reading a report? 
D)  Does this person attend chapter meetings of professional associations? 
A)  Does this person prefer to read hard-copy documents or electronic documents? 
B)  Does this person prefer to read detailed information or a summary that provides a big picture? 
C)  Does this person tend to review the sources listed in a bibliography after reading a report? 
D)  Does this person attend chapter meetings of professional associations?

Question 14

According to Chapter 5, what should you do once you have analyzed your audience and purpose?

Accepted Answer

A)  Begin drafting. 
B)  Conduct research. 
C)  Get management's approval. 
D)  Outline the document. 
A)  Begin drafting. 
B)  Conduct research. 
C)  Get management's approval. 
D)  Outline the document.

Question 15

According to Chapter 5, if you think your document will have a number of readers, you should consider writing a variety of documents addressed to different kinds of readers.

Accepted Answer

A) True 
 B)False

Question 16

The point of learning about your audience is to use that information to tailor a document to fit the audience's needs.

Accepted Answer

A) True 
 B)False

Question 17

According to Chapter 5, a good way to learn about your readers' preferences is to read documents they have written.

Accepted Answer

A) True 
 B)False

Question 18

Why are LinkedIn profiles a particularly useful resource for learning about one's audience?

Accepted Answer

LinkedIn profiles are a particularly use

Question 19

When working with a reader who is hostile to your subject or to your approach to the subject, you should first state your position, followed by your rationale for that position.

Accepted Answer

A) True 
 B)False

Question 20

Which of the following mistakes did McDonald's make when it printed takeout bags decorated with flags from around the world?

Accepted Answer

A)  The bags showed a pair of hands holding a flag in a way that customers in some cultures would interpret as an obscene gesture. 
B)  The bags showed a Saudi flag, which depicts holy scripture from the Koran. The Saudis were offended because these bags would be thrown out. 
C)  The writing on the bags was in English, which offended numerous nonnative speakers. 
D)  Some of the flags were labeled with the wrong country names. 
A)  The bags showed a pair of hands holding a flag in a way that customers in some cultures would interpret as an obscene gesture. 
B)  The bags showed a Saudi flag, which depicts holy scripture from the Koran. The Saudis were offended because these bags would be thrown out. 
C)  The writing on the bags was in English, which offended numerous nonnative speakers. 
D)  Some of the flags were labeled with the wrong country names.

Chapter 5 offers eight guidelines for writing for readers from other cultures. Which of the following is NOT one of those guidelines?

As you complete assignments, why should you consider not only your instructor's expectations but also the audience and purpose specified in those assignments?

Which terms below are used in Chapter 5 to describe types of audiences?

According to Chapter 5, which approach is best when writing for multiple audiences?

Interviews are great for learning from your audience but not for learning about your audience.

Although many aspects of private life and community life differ from culture to culture, in most developed countries business is conducted in more or less the same way.

Chapter 5 lists seven categories of cultural variables that lie "on the surface." Two of these categories of variables are political and economic. Name two more.

Which of these is NOT a variable "beneath the surface" of daily life in a culture?

One way to learn about the primary reader of your document is to interview people who know him or her. Which of these questions is NOT likely to help you learn useful information about your primary reader?

According to Chapter 5, what should you do once you have analyzed your audience and purpose?

According to Chapter 5, if you think your document will have a number of readers, you should consider writing a variety of documents addressed to different kinds of readers.

The point of learning about your audience is to use that information to tailor a document to fit the audience's needs.

According to Chapter 5, a good way to learn about your readers' preferences is to read documents they have written.

Why are LinkedIn profiles a particularly useful resource for learning about one's audience?

When working with a reader who is hostile to your subject or to your approach to the subject, you should first state your position, followed by your rationale for that position.

Which of the following mistakes did McDonald's make when it printed takeout bags decorated with flags from around the world?

Introduction to Technical Communication

Understanding Ethical and Legal Considerations

Writing Technical Documents

Writing Collaboratively

Researching Your Subject

Organizing Your Information

Communicating Persuasively

Emphasizing Important Information

Writing Correct and Effective Sentences

Designing Print and Online Documents

Creating Graphics

Evaluating and Testing Technical Documents

Corresponding in Print and Online

Applying for a Job

Writing Proposals

Writing Informational Reports

Writing Recommendation Reports

Writing Lab Reports

Writing Definitions, Descriptions, and Instructions

Making Oral Presentations

Filters

Exam 5: Analyzing Your Audience and Purpose

Chapter 5 offers eight guidelines for writing for readers from other cultures. Which of the following is NOT one of those guidelines?

As you complete assignments, why should you consider not only your instructor's expectations but also the audience and purpose specified in those assignments?

Which terms below are used in Chapter 5 to describe types of audiences?

According to Chapter 5, which approach is best when writing for multiple audiences?

Interviews are great for learning from your audience but not for learning about your audience.

Although many aspects of private life and community life differ from culture to culture, in most developed countries business is conducted in more or less the same way.

Chapter 5 lists seven categories of cultural variables that lie "on the surface." Two of these categories of variables are political and economic. Name two more.

Which of these is NOT a variable "beneath the surface" of daily life in a culture?

One way to learn about the primary reader of your document is to interview people who know him or her. Which of these questions is NOT likely to help you learn useful information about your primary reader?

According to Chapter 5, what should you do once you have analyzed your audience and purpose?

According to Chapter 5, if you think your document will have a number of readers, you should consider writing a variety of documents addressed to different kinds of readers.

The point of learning about your audience is to use that information to tailor a document to fit the audience's needs.

According to Chapter 5, a good way to learn about your readers' preferences is to read documents they have written.

Why are LinkedIn profiles a particularly useful resource for learning about one's audience?

When working with a reader who is hostile to your subject or to your approach to the subject, you should first state your position, followed by your rationale for that position.

Which of the following mistakes did McDonald's make when it printed takeout bags decorated with flags from around the world?

Introduction to Technical Communication

Understanding Ethical and Legal Considerations

Writing Technical Documents

Writing Collaboratively

Researching Your Subject

Organizing Your Information

Communicating Persuasively

Emphasizing Important Information

Writing Correct and Effective Sentences

Designing Print and Online Documents

Creating Graphics

Evaluating and Testing Technical Documents

Corresponding in Print and Online

Applying for a Job

Writing Proposals

Writing Informational Reports

Writing Recommendation Reports

Writing Lab Reports

Writing Definitions, Descriptions, and Instructions

Making Oral Presentations

Filters