Question 1

Income distribution generally remains constant across different types of economies.

Accepted Answer

A) True 
 B)False

Question 2

Explain management contracting with an example.What are its advantages and disadvantages?

Accepted Answer

Management contracting is a type of join

Question 3

Barter involves the direct exchange of goods and services.

Accepted Answer

A) True 
 B)False

Question 4

A country's industrial structure is an economic factor that reflects its attractiveness as a market.

Accepted Answer

A) True 
 B)False

Question 5

Explain joint ownership with an example.What are its advantages and disadvantages?

Accepted Answer

Joint ownership is a type of joint ventu

Question 6

The difference between direct and indirect exporting is that indirect exporting involves ________.

Accepted Answer

A)  higher risks 
B)  self-handling of exports 
C)  greater returns 
D)  more product alterations 
E)  less investment 
A)  higher risks 
B)  self-handling of exports 
C)  greater returns 
D)  more product alterations 
E)  less investment

Question 7

Montano Boutiques promotes its brand in new international markets by providing rights to local boutiques to use its patented designs and brand name.In this case,Montano Boutiques' market-entering strategy is referred to as ________.

Accepted Answer

A)  licensing 
B)  exporting 
C)  joint ownership 
D)  contract manufacturing 
E)  management contracting 
A)  licensing 
B)  exporting 
C)  joint ownership 
D)  contract manufacturing 
E)  management contracting

Question 8

In a global value delivery network,the second link moves company products to ________.

Accepted Answer

A)  distribution centers 
B)  wholesalers 
C)  market entry points 
D)  points of production 
E)  final buyers 
A)  distribution centers 
B)  wholesalers 
C)  market entry points 
D)  points of production 
E)  final buyers

Question 9

Differentiate between standardized global marketing and adapted global marketing.Describe the advantages and disadvantages of each strategy.

Accepted Answer

Companies that operate in one or more fo

Question 10

Which type of economy consumes most of its output and barters the rest for simple goods and services?

Accepted Answer

A)  industrial economy 
B)  developed economy 
C)  subsistence economy 
D)  emerging economy 
E)  raw material exporting economy 
A)  industrial economy 
B)  developed economy 
C)  subsistence economy 
D)  emerging economy 
E)  raw material exporting economy

Question 11

An emerging economy is also known as a(n)________ economy.

Accepted Answer

A)  industrializing 
B)  industrial 
C)  subsistence 
D)  raw material exporting 
E)  developed 
A)  industrializing 
B)  industrial 
C)  subsistence 
D)  raw material exporting 
E)  developed

Question 12

Which of the following is a disadvantage of straight product extension?

Accepted Answer

A)  It involves additional product development costs. 
B)  It involves changing the product to meet local requirements. 
C)  It requires planning a new promotional strategy to promote the product. 
D)  It can be costly in the long run if products fail to satisfy consumers. 
E)  It requires making changes in the manufacturing process. 
A)  It involves additional product development costs. 
B)  It involves changing the product to meet local requirements. 
C)  It requires planning a new promotional strategy to promote the product. 
D)  It can be costly in the long run if products fail to satisfy consumers. 
E)  It requires making changes in the manufacturing process.

Question 13

Which of the following is true of joint ownership?

Accepted Answer

A)  The domestic firm exports management services rather than products. 
B)  Foreign investors gain complete possession and control over the local firm. 
C)  The arrangement is mandatory for businesses to enter some foreign markets. 
D)  A domestic company seldom needs a host country partner to enter into the market. 
E)  The domestic company loses its title of ownership to foreign investors in the arrangement. 
A)  The domestic firm exports management services rather than products. 
B)  Foreign investors gain complete possession and control over the local firm. 
C)  The arrangement is mandatory for businesses to enter some foreign markets. 
D)  A domestic company seldom needs a host country partner to enter into the market. 
E)  The domestic company loses its title of ownership to foreign investors in the arrangement.

Question 14

Give an account of the functions of the World Trade Organization (WTO)and the formation of WTO from GATT.

Accepted Answer

The General Agreement on Tariffs and Tra

Question 15

A subsistence economy is one in which ________.

Accepted Answer

A)  much of the revenue comes from exporting one or more natural resources 
B)  fast growth in manufacturing results in overall economic growth 
C)  a majority of the produced outputs is exported 
D)  manufactured goods form a majority of the exports 
E)  a vast majority of people engage in simple agriculture 
A)  much of the revenue comes from exporting one or more natural resources 
B)  fast growth in manufacturing results in overall economic growth 
C)  a majority of the produced outputs is exported 
D)  manufactured goods form a majority of the exports 
E)  a vast majority of people engage in simple agriculture

Question 16

Valdo,a cosmetic firm located in the United States,markets its products in Asian and European countries through independent distributors.In this case,Valdo has entered international markets through ________.

Accepted Answer

A)  joint ownership 
B)  joint venturing 
C)  indirect exporting 
D)  direct investment 
E)  franchising 
A)  joint ownership 
B)  joint venturing 
C)  indirect exporting 
D)  direct investment 
E)  franchising

Question 17

Channels of distribution within countries are similar across nations.

Accepted Answer

A) True 
 B)False

Question 18

Foreign-based production facilities offer many advantages to an investing company if the foreign market is small.

Accepted Answer

A) True 
 B)False

Question 19

What is the North American Free Trade Agreement (NAFTA)?

Accepted Answer

In 1994,the North American Free Trade Ag

Question 20

Which of the following is true about joint venturing?

Accepted Answer

A)  Management contracting is highly risky for the domestic firm. 
B)  Contract manufacturing gives significant control to the domestic firm. 
C)  Licensing is a highly complex method for entering global markets. 
D)  A host country partner is necessary for selling or marketing products. 
E)  Companies are required to invest in the construction of foreign-based facilities. 
A)  Management contracting is highly risky for the domestic firm. 
B)  Contract manufacturing gives significant control to the domestic firm. 
C)  Licensing is a highly complex method for entering global markets. 
D)  A host country partner is necessary for selling or marketing products. 
E)  Companies are required to invest in the construction of foreign-based facilities.

Income distribution generally remains constant across different types of economies.

Explain management contracting with an example.What are its advantages and disadvantages?

Barter involves the direct exchange of goods and services.

A country's industrial structure is an economic factor that reflects its attractiveness as a market.

Explain joint ownership with an example.What are its advantages and disadvantages?

The difference between direct and indirect exporting is that indirect exporting involves ________.

Montano Boutiques promotes its brand in new international markets by providing rights to local boutiques to use its patented designs and brand name.In this case,Montano Boutiques' market-entering strategy is referred to as ________.

In a global value delivery network,the second link moves company products to ________.

Differentiate between standardized global marketing and adapted global marketing.Describe the advantages and disadvantages of each strategy.

Which type of economy consumes most of its output and barters the rest for simple goods and services?

An emerging economy is also known as a(n)________ economy.

Which of the following is a disadvantage of straight product extension?

Which of the following is true of joint ownership?

Give an account of the functions of the World Trade Organization (WTO)and the formation of WTO from GATT.

A subsistence economy is one in which ________.

Valdo,a cosmetic firm located in the United States,markets its products in Asian and European countries through independent distributors.In this case,Valdo has entered international markets through ________.

Channels of distribution within countries are similar across nations.

Foreign-based production facilities offer many advantages to an investing company if the foreign market is small.

What is the North American Free Trade Agreement (NAFTA)?

Which of the following is true about joint venturing?

Marketing: Creating and Capturing Customer Value

Company and Marketing Strategy: Partnering to Build Customer Relationships

Analyzing the Marketing Environment

Managing Marketing Information to Gain Customer Insights

Understanding Consumer and Business Buyer Behavior

Customer-Driven Marketing Strategy: Creating Value for Target Customers

Products,Services,and Brands: Building Customer Value

New Product Development and Product Life Cycle Strategies

Pricing: Understanding and Capturing Customer Value

Marketing Channels: Delivering Customer Value

Retailing and Wholesaling

Engaging Consumers and Communicating Customer Value: Advertising and Public Relations

Personal Selling and Sales Promotion

Direct, Online, Social Media, and Mobile Marketing

Social Responsibility and Ethics

Filters

Exam 15: The Global Marketplace

Income distribution generally remains constant across different types of economies.

Explain management contracting with an example.What are its advantages and disadvantages?

Barter involves the direct exchange of goods and services.

A country's industrial structure is an economic factor that reflects its attractiveness as a market.

Explain joint ownership with an example.What are its advantages and disadvantages?

The difference between direct and indirect exporting is that indirect exporting involves ________.

Montano Boutiques promotes its brand in new international markets by providing rights to local boutiques to use its patented designs and brand name.In this case,Montano Boutiques' market-entering strategy is referred to as ________.

In a global value delivery network,the second link moves company products to ________.

Differentiate between standardized global marketing and adapted global marketing.Describe the advantages and disadvantages of each strategy.

Which type of economy consumes most of its output and barters the rest for simple goods and services?

An emerging economy is also known as a(n)________ economy.

Which of the following is a disadvantage of straight product extension?

Which of the following is true of joint ownership?

Give an account of the functions of the World Trade Organization (WTO)and the formation of WTO from GATT.

A subsistence economy is one in which ________.

Valdo,a cosmetic firm located in the United States,markets its products in Asian and European countries through independent distributors.In this case,Valdo has entered international markets through ________.

Channels of distribution within countries are similar across nations.

Foreign-based production facilities offer many advantages to an investing company if the foreign market is small.

What is the North American Free Trade Agreement (NAFTA)?

Which of the following is true about joint venturing?

Marketing: Creating and Capturing Customer Value

Company and Marketing Strategy: Partnering to Build Customer Relationships

Analyzing the Marketing Environment

Managing Marketing Information to Gain Customer Insights

Understanding Consumer and Business Buyer Behavior

Customer-Driven Marketing Strategy: Creating Value for Target Customers

Products,Services,and Brands: Building Customer Value

New Product Development and Product Life Cycle Strategies

Pricing: Understanding and Capturing Customer Value

Marketing Channels: Delivering Customer Value

Retailing and Wholesaling

Engaging Consumers and Communicating Customer Value: Advertising and Public Relations

Personal Selling and Sales Promotion

Direct, Online, Social Media, and Mobile Marketing

Social Responsibility and Ethics

Filters