Exam 13: Big Data Basics: Describing Samples and Populations

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The average deviation score is frequently used in marketing research studies.

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The central limit theorem states that, as sample size increases, the distribution of sample means of samples of size n (when randomly selected)approaches a normal distribution.

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All of the following are characteristics of the standardized normal distribution EXCEPT that it ____.

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A frequency distribution of a sample is called a(n)____________________.

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A frequency distribution of a sample is called a sample distribution.

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One of the most common probability distributions in statistics is the _____ distribution.

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Nonresponse bias causes problems because it means that the sampling units that participated are different from those that did not participate.

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The standard deviation of the sampling distribution is called the ____________________ of the mean.

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Auxiliary variables are those that the researcher should build into a survey that allow a comparison between sample units that do respond and those that do not respond.

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List the characteristics of the standardized normal distribution and explain why it is a useful distribution in inferential statistics.

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A frequency distribution of the population elements is called a ____.

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Explain the central-limit theorem and discuss why it is useful to marketing researchers.

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A theoretical probability distribution of sample means for all possible samples of a certain size drawn from a particular population is called the ____.

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