Question 1

What is native advertising?

Accepted Answer

A)  An online marketing concept in which the advertiser attempts to gain attention by providing content in the context of the user's experience in terms of its content, format, style, or placement. 
B)  Buyers post feedback on sellers. 
C)  Created and updated by many users for many users. 
D)  Refers to the wisdom of the crowd. 
A)  An online marketing concept in which the advertiser attempts to gain attention by providing content in the context of the user's experience in terms of its content, format, style, or placement. 
B)  Buyers post feedback on sellers. 
C)  Created and updated by many users for many users. 
D)  Refers to the wisdom of the crowd.

Question 2

Explicit knowledge is the knowledge contained in people's heads. The challenge inherent in explicit knowledge is figuring out how to recognize, generate, share, and manage knowledge that resides in people's heads.

Accepted Answer

A) True 
 B)False

Question 3

Ebusiness was characterized by few companies or users posting content for the masses. What characterizes Business 2.0?

Accepted Answer

A)  A select few posting content for high level executives only. 
B)  The masses posting content for a select few. 
C)  The masses posting content for the masses. 
D)  A select few posting specific content for the masses. 
A)  A select few posting content for high level executives only. 
B)  The masses posting content for a select few. 
C)  The masses posting content for the masses. 
D)  A select few posting specific content for the masses.

Question 4

Social media refers to websites that rely on user participation and user-contributed content, such as Facebook, YouTube, and Digg.

Accepted Answer

A) True 
 B)False

Question 5

What is the type of knowledge that consists of anything that can be documented, archived, and codified, often with the help of a MIS department?

Accepted Answer

A)  Tacit knowledge 
B)  Explicit knowledge 
C)  Pure knowledge 
D)  Virtual knowledge 
A)  Tacit knowledge 
B)  Explicit knowledge 
C)  Pure knowledge 
D)  Virtual knowledge

Question 6

User-contributed content (or user-generated content) is created and updated by many users for many users.

Accepted Answer

A) True 
 B)False

Question 7

Open systems tap into the core knowledge of all employees, partners, and customers.

Accepted Answer

A) True 
 B)False

Question 8

Content used in mashups is typically sourced from an RSS, which is a set of routines, protocols, and tools for building software applications.

Accepted Answer

A) True 
 B)False

Question 9

How do the majority of potential customers find business websites?

Accepted Answer

A)  By applying analytics. 
B)  Through search terms that match the content. 
C)  Through viral advertisements. 
D)  Through magazines and newspapers. 
A)  By applying analytics. 
B)  Through search terms that match the content. 
C)  Through viral advertisements. 
D)  Through magazines and newspapers.

Question 10

Knowledge can be a real competitive advantage for an organization. The most common form of collective intelligence found inside the organization is knowledge management (KM), which involves capturing, classifying, evaluating, retrieving, and sharing information assets in a way that provides context for effective decisions and actions.

Accepted Answer

A) True 
 B)False

Question 11

What is a locally stored URL, or the address of a file or Internet page saved as a shortcut?

Accepted Answer

A)  Website bookmark 
B)  Social tag 
C)  Folksonomy 
D)  Taxonomy 
A)  Website bookmark 
B)  Social tag 
C)  Folksonomy 
D)  Taxonomy

Question 12

What is Real Simple Syndication?

Accepted Answer

A)  A self-photograph placed on a social media website. 
B)  The practice of sending brief posts to a personal blog. 
C)  A web format used to publish frequently updated works. 
D)  A magazine published only in electronic form on a computer network. 
A)  A self-photograph placed on a social media website. 
B)  The practice of sending brief posts to a personal blog. 
C)  A web format used to publish frequently updated works. 
D)  A magazine published only in electronic form on a computer network.

Question 13

Which of the following best describes Web 1.0?

Accepted Answer

A)  Static text-based information websites. 
B)  Static electricity and connectivity. 
C)  Social media. 
D)  Technology intelligence. 
A)  Static text-based information websites. 
B)  Static electricity and connectivity. 
C)  Social media. 
D)  Technology intelligence.

Question 14

Open source is any proprietary software licensed under exclusive legal right of the copyright holder.

Accepted Answer

A) True 
 B)False

Question 15

What is the difference between a wiki and a blog?

Accepted Answer

A)  A wiki is free and a blog has a subscription fee. 
B)  A wiki user can alter the original content of an article, where a blog user can only add information as a comment. 
C)  A wiki is original content, where a blog is used sources. 
D)  All of these. 
A)  A wiki is free and a blog has a subscription fee. 
B)  A wiki user can alter the original content of an article, where a blog user can only add information as a comment. 
C)  A wiki is original content, where a blog is used sources. 
D)  All of these.

Question 16

What is source code?

Accepted Answer

A)  Any proprietary software licensed under exclusive legal right of the copyright holder. 
B)  Any software whose source code is made available free for any third party to review and modify. 
C)  Contains instructions written by a programmer specifying the actions to be performed by computer software. 
D)  Nonproprietary hardware and software based on publicly known standards that allow third parties to create add-on products to plug into or interoperate. 
A)  Any proprietary software licensed under exclusive legal right of the copyright holder. 
B)  Any software whose source code is made available free for any third party to review and modify. 
C)  Contains instructions written by a programmer specifying the actions to be performed by computer software. 
D)  Nonproprietary hardware and software based on publicly known standards that allow third parties to create add-on products to plug into or interoperate.

Question 17

What is the ability to purchase goods and services through a wireless Internet-enabled device?

Accepted Answer

A)  Ecommerce 
B)  Mobile business 
C)  Meconomics 
D)  Ebusiness model 
A)  Ecommerce 
B)  Mobile business 
C)  Meconomics 
D)  Ebusiness model

Question 18

What is user-contributed content?

Accepted Answer

A)  An online marketing concept in which the advertiser attempts to gain attention by providing content in the context of the user's experience in terms of its content, format, style, or placement. 
B)  Buyers post feedback on sellers. 
C)  Content created and updated by many users for many users. 
D)  Refers to the wisdom of the crowd. 
A)  An online marketing concept in which the advertiser attempts to gain attention by providing content in the context of the user's experience in terms of its content, format, style, or placement. 
B)  Buyers post feedback on sellers. 
C)  Content created and updated by many users for many users. 
D)  Refers to the wisdom of the crowd.

Question 19

What is open source?

Accepted Answer

A)  Any proprietary software licensed under exclusive legal right of the copyright holder. 
B)  Any software whose source code is made available free for any third party to review and modify. 
C)  Contains instructions written by a programmer specifying the actions to be performed by computer software. 
D)  Nonproprietary hardware and software based on publicly known standards that allow third parties to create add-on products to plug into or interoperate. 
A)  Any proprietary software licensed under exclusive legal right of the copyright holder. 
B)  Any software whose source code is made available free for any third party to review and modify. 
C)  Contains instructions written by a programmer specifying the actions to be performed by computer software. 
D)  Nonproprietary hardware and software based on publicly known standards that allow third parties to create add-on products to plug into or interoperate.

Question 20

Which social media site works by allowing content to find the users, instead of the users having to search for the content?

Accepted Answer

A)  MySpace 
B)  Facebook 
C)  Google 
D)  StumbleUpon 
A)  MySpace 
B)  Facebook 
C)  Google 
D)  StumbleUpon

Exam 15: Creating Collaborative Partnerships

What is native advertising?

Explicit knowledge is the knowledge contained in people's heads. The challenge inherent in explicit knowledge is figuring out how to recognize, generate, share, and manage knowledge that resides in people's heads.

Ebusiness was characterized by few companies or users posting content for the masses. What characterizes Business 2.0?

Social media refers to websites that rely on user participation and user-contributed content, such as Facebook, YouTube, and Digg.

What is the type of knowledge that consists of anything that can be documented, archived, and codified, often with the help of a MIS department?

User-contributed content (or user-generated content) is created and updated by many users for many users.

Open systems tap into the core knowledge of all employees, partners, and customers.

Content used in mashups is typically sourced from an RSS, which is a set of routines, protocols, and tools for building software applications.

How do the majority of potential customers find business websites?

What is a locally stored URL, or the address of a file or Internet page saved as a shortcut?

What is Real Simple Syndication?

Which of the following best describes Web 1.0?

Open source is any proprietary software licensed under exclusive legal right of the copyright holder.

What is the difference between a wiki and a blog?

What is source code?

What is the ability to purchase goods and services through a wireless Internet-enabled device?

What is user-contributed content?

What is open source?

Which social media site works by allowing content to find the users, instead of the users having to search for the content?

Business Driven Technology

Identifying Competitive Advantages

Strategic Initiatives for Implementing Competitive Advantages

Measuring the Success of Strategic Initiatives

Organizational Structures That Support Strategic Initiatives

Valuing and Storing Organizational Informationdatabases

Accessing Organizational Informationdata Warehouses

Understanding Big Data and Its Impact on Business

Enabling the Organizationdecision Making

Extending the Organizationsupply Chain Management

Building a Customer-Centric Organizationcustomer Relationship Management

Integrating the Organization From End to Endenterprise Resource Planning

Creating Innovative Organizations

Ebusiness

Integrating Wireless Technology in Business

Developing Software to Streamline Operations

Methodologies for Supporting Agile Organizations

Managing Organizational Projects

Business Driven Technology

Identifying Competitive Advantages

Strategic Initiatives for Implementing Competitive Advantages

Measuring the Success of Strategic Initiatives

Organizational Structures That Support Strategic Initiatives

Valuing and Storing Organizational Informationdatabases

Accessing Organizational Informationdata Warehouses

Understanding Big Data and Its Impact on Business

Enabling the Organizationdecision Making

Extending the Organizationsupply Chain Management

Building a Customer-Centric Organizationcustomer Relationship Management

Integrating the Organization From End to Endenterprise Resource Planning

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