Exam 8: Personal Characteristics and Sales Aptitude: Criteria for Selecting Salespeople
Exam 1: Introduction to Sales Management in the Twenty-First Century82 Questions
Exam 2: The Process of Selling and Buying71 Questions
Exam 3: Linking Strategies and the Sales Role in the Era of Customer Relationship Management94 Questions
Exam 4: Organizing the Sales Effort88 Questions
Exam 5: The Strategic Role of Information in Sales Management Comprehensive Cases for Part One61 Questions
Exam 6: Salesperson Performance: Behavior, Role Perceptions, and Satisfaction87 Questions
Exam 7: Salesperson Performance: Motivating the Sales Force85 Questions
Exam 8: Personal Characteristics and Sales Aptitude: Criteria for Selecting Salespeople83 Questions
Exam 9: Sales Force Recruitment and Selection87 Questions
Exam 10: Sales Training: Objectives, Techniques, and Evaluation85 Questions
Exam 11: Salesperson Compensation and Incentives Comprehensive Cases for Part Two77 Questions
Exam 12: Cost Analysis79 Questions
Exam 13: Evaluating Salesperson Performance78 Questions
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Jay's job is to visit hospitals to explain to physicians and nurses the advantages of his company's line of bandages. Jay hopes this activity will encourage the medical personnel to request that their hospital stock Jay's brand. Arlene works for the same company, but her job is to convince pharmacies and supermarkets to carry the company's line of consumer adhesive bandages. Which of the following characteristics is most crucial for Jay's sales success?
(Multiple Choice)
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Factors that sales managers cannot control or influence-such as role perceptions, skills, and motivation-account for the largest proportion of the variance in performance across salespeople.
(True/False)
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What is fundamentally incorrect with the hypothesis: ""Salespeople are more likely to be successful when dealing with prospects who are similar to themselves in demographic characteristics, personality traits, and attitudes than when their prospects have characteristics different from their own.""
(Multiple Choice)
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What quality in a sales representative makes it tougher to make sales?
(Short Answer)
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Which of the following statements about the personal variables that produce successful salespeople is true?
(Multiple Choice)
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What skills and traits have been found to be relatively good predictors of success for business-to-business institutional sales?
(Essay)
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Which of the following statements about the characteristics sales managers look for in potential salespeople is true?
(Multiple Choice)
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What skills and traits have been found to be relatively good predictors of success for jobs involving the sale of services?
(Essay)
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Research indicates that within the category of a salesperson's present marital, family, and financial status, salespeople __________________ tend to have better sales performance.
(Multiple Choice)
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Which of the following characteristics would a sales manager for a company that sells meat process equipment be likely to consider MOST important when looking at potential sales recruits?
(Multiple Choice)
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Aptitude is defined as learned proficiencies and attitudes necessary for effective performance of specific job tasks.
(True/False)
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Compare the salesperson characteristics most important in technical selling versus new business selling.
(Essay)
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Which of the following statements about how personal characteristics can be used as predictors of sales performance success is true?
(Multiple Choice)
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One of the variables affecting sales performance is skill levels. What can a sales manager do to incorporate skill levels in his/her sales force?
(Multiple Choice)
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Jay's job is to visit hospitals to explain to physicians and nurses the advantages of his company's line of bandages. Jay hopes this activity will encourage the medical personnel to request that their hospital stock Jay's brand. Arlene works for the same company, but her job is to convince pharmacies and supermarkets to carry the company's line of consumer adhesive bandages. Jay's primary job for the company is to engage in low-key _____ selling.
(Multiple Choice)
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From the research summarized in the text, which of the following categories of personal and organizational variables has the greatest impact on sales performance?
(Multiple Choice)
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What personal characteristics would a sales manager for an automobile dealership likely look for?
(Essay)
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