Exam 10: Writing the Report

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The point of surveying people is to collect primary data.

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Which of the following statements is an accurate guideline for constructing questionnaires?

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When the categories for a questionnaire item are mutually exclusive, you are covering every possible alternative.

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To avoid confusing readers, pie charts should contain three to five wedges.

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Cross-tabulation is recommended when

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Situational reports are only generated once.

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Which of the following is not a source of secondary data?

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If you provide exact figures in your report's charts and tables, you can ____ to avoid overwhelming the reader with too much data too quickly.

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Presenting data in charts adds visual appeal and enhances reader comprehension.

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A pie chart is most effective for comparing trends in the overall magnitude or amount of various items.

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According to one study, 40% of Internet users don't know the difference between company-paid Internet sites and independent Internet sites.

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The point of a table summarizing the data gathered for a report is to convey important trends.

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Bar charts are graphs with horizontal or vertical bars representing values.

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A business report must be

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Charts are easier to comprehend and interpret when they are presented in a three-dimensional format.

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The big disadvantage of questionnaires is the low response rate, and those who do respond may not be representative (typical) of the population.

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What is data analysis? (Address the skill and time required.)

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Why should you evaluate secondary data? What things should you look for when evaluating secondary data?

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What term applies to categories of question alternatives that are independent of each other?

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A business report is an organized presentation of information that is used to make decisions and solve problems.

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