Exam 8: Understanding Network Effects: Strategies for Competing in a Platform-Centric, Winner-Take-All World
Exam 1: Setting the Stage: Technology and the Modern Enterprise59 Questions
Exam 2: Strategy and Technology: Concepts and Frameworks for Understanding What Separates Winners From Losers78 Questions
Exam 3: Zara: Fast Fashion From Savvy Systems70 Questions
Exam 4: Netflix in Two Acts: the Making of an E-Commerce Giant and the Uncertain Future of Atoms to Bits94 Questions
Exam 5: Moores Law and More: Fast, Cheap Computing and What This Means for the Manager78 Questions
Exam 6: Disruptive Technologies: Understanding the Giant Killers and Considerations for Avoiding Extinction38 Questions
Exam 7: Amazoncom: an Empire Stretching From Cardboard Box to Kindle to Cloud93 Questions
Exam 8: Understanding Network Effects: Strategies for Competing in a Platform-Centric, Winner-Take-All World71 Questions
Exam 9: Social Media, Peer Production, and Web 20111 Questions
Exam 10: The Sharing Economy, Collaborative Consumption, and Creating More Efficient Markets Through Technology43 Questions
Exam 11: Facebook: a Billion-Plus Users, the High-Stakes Move to Mobile, and Big Business From the Social Graph103 Questions
Exam 12: Rent the Runway: Entrepreneurs Expanding an Industry52 Questions
Exam 13: Understanding Software: a Primer for Managers75 Questions
Exam 14: Software in Flux: Open Source, Cloud, Vittualized and App-Driven Shifts84 Questions
Exam 15: The Data Asset: Databases, Business Intelligence, Analytics, Big Data, and Competitive Advantage97 Questions
Exam 16: A Managers Guide to the Internet and Telecommunications82 Questions
Exam 17: Information Security: Barbarians at the Gateway and Just About Everywhere Else89 Questions
Exam 18: Google in Three Parts: Search, Online Advertising, and an Alphabet of Opportunity137 Questions
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Envelopment is a management strategy where a dominant firm acquires all the layers in its value chain to increase profitability.
(True/False)
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One way firms seek to strengthen their platforms and encourage third parties to develop complementary goods is by offering ___________.
(Short Answer)
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_____ occur(s) when increasing number of users lower the value of a product or service.
(Multiple Choice)
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Moving first plays a significant role in markets influenced by network effects.
(True/False)
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The phenomenon of ________________________________________ exists when increasing numbers of users lower the value of a product or service
(Short Answer)
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Customers who owned Nintendo's 8-bit video game console were unable to play the same games on the firm's new 16-bit Super Nintendo system. There was little incentive for existing Nintendo fans to stick with the firm. In this case, Nintendo's new offering suffered from a lack of:
(Multiple Choice)
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_____ involves competing by offering a new technology that is so superior to existing offerings that the value overcomes the total resistance that older technologies might enjoy via exchange, switching cost, and complementary benefits.
(Short Answer)
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When developers of complementary products invest, time writing software-and users install, learn, and customize these products-_________are created that enhance the _______ of a given network.
(Short Answer)
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A Blue Ocean strategy often works best when combined with operational effectiveness.
(True/False)
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The ability to take advantage of complementary products developed for a prior generation of technology is known as _____.
(Short Answer)
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The rise of social media has made _____ promotion a tool that many firms can exploit.
(Short Answer)
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